Multimodal transport planning specialist Systra has picked TomTom as a key supplier of maps, traffic data and location-based services in the UK and Ireland.
The company already uses TomTom's services in other countries and will leverage Orbis Maps and traffic analytics to build accurate transport models to replicate real-world traffic conditions.
These models are used to analyse and evaluate the potential impacts of infrastructure investments, schemes and policies.
“We recognise the critical role that accurate and reliable maps and movement data plays in effective urban transport planning and design,” said Chris Judge, Systra's director of consultancy.
“Partnering with TomTom allows us to utilise their market-leading technologies to enhance our modelling and appraisal work on behalf of our clients, assisting us in developing sustainable infrastructure and mobility solutions that help communities and economies thrive.”
Benoit Joly, SVP sales at TomTom, adds: “By harnessing our maps and traffic data, Systra will be well-equipped to deliver transformative improvements to infrastructure in the UK and Ireland, easing congestion and enhancing environmental sustainability.”
