Texas Instruments makes most of image projection technology

The image projection technology used in most movie theatres is coming soon to an auto near you. Texas Instruments features a prototype extra large, automotive head up display (HUD) demonstrating digital light processing (DLP) technology. The prototype enables a field of view up to 12 degrees, more than double the traditional HUDs on the market today. “DLP enables a HUD to display more information,” said Alan Rankin, business development manager, DLP automotive solutions, Texas Instruments. The larger di
September 10, 2014 Read time: 2 mins
Sarah Dunn: “DLP will be as disruptive to the HUD market as broadband was to the Internet”

The image projection technology used in most movie theatres is coming soon to an auto near you. 7865 Texas Instruments features a prototype extra large, automotive head up display (HUD) demonstrating digital light processing (DLP) technology. The prototype enables a field of view up to 12 degrees, more than double the traditional HUDs on the market today.

“DLP enables a HUD to display more information,” said Alan Rankin, business development manager, DLP automotive solutions, Texas Instruments. The larger display could also better accommodate augmented reality to project traffic information such as speed limits and road signs in the driver’s field of vision.

One potential application is advanced driver assistance system (ADAS) information. Rankin believes DLP could support the ADAS display of the future.

“DLP will be as disruptive to the HUD market as broadband was to the Internet,” said Sarah Dunn, media manager, Texas Instruments.

Texas Instruments is also demonstrating the Jacinto Automotive Applications Processor – a high-performance, infotainment application device family – at the ITS World Congress.

%$Linker: 2 Asset <?xml version="1.0" encoding="utf-16"?><dictionary /> 4 99669 0 oLinkExternal www.TI.com Texas Instruments Website false /EasySiteWeb/GatewayLink.aspx?alId=99669 false false%>

For more information on companies in this article

Related Content

  • SQLstream demonstrates multi-modal transport software
    September 25, 2012
    SQLstream will be at the ITS World Congress to demonstrate its s-Transport software, a real-time big data platform for multi-modal intelligent transportation solutions. The system enables applications such as real-time journey times and live incident detection to be deployed quickly, and across the full range of transportation modes, including road networks, bus networks, emergency deployment systems, shipping, rail and logistics.
    Read More
  • Siemens shows new Sitraffic sX at Intertraffic
    March 25, 2014
    A ‘game changer’ has been unveiled on the Siemens stand in the form of the Sitraffic sX, a new generation traffic lights and detectors controller, which can be updated remotely from internet enabled devices without interrupting normal operation. This enables the system to be remotely controlled and managed in real-time using devices such as a tablet while still ensuring intersection safety and reducing downtime.
    Read More
  • “Data nerds” tackle big data
    September 10, 2014
    Big data keeps these entrepreneurs up at night, but in a good way. Self-described “transit data nerds”, the guys at Transit Labs are working to help build smarter cities through intelligent transportation services.
    Read More
  • Kapsch to demonstrate V2X
    August 26, 2014
    Kapsch will use the ITS World Congress Detroit to show for the first time the company’s V2X end to end capabilities by demonstrating the full V2X system integration, incorporated into its Dynac Traffic Management solution. (Communication from Vehicle to Infrastructure (V2I) or vice versa (I2V), or from Vehicle to Vehicle (V2V) is commonly called "V2X".) The solution has been designed to enable seamless communication over TCP/IP, ITS-G5 5.9GHz, and Bluetooth at the same time. Ready for the global marketplac
    Read More

Highlighted Content