Skip to main content

Technology ‘can challenge car ownership’, Whim’s Hietanen will tell conference

Technology now provides transport operators and authorities with an opportunity to compete with car ownership in the minds of consumers, Mobility as a Service (MaaS) inventor Sampo Hietanen will tell the forthcoming MaaS Market Conference in Atlanta. “Cities worldwide are facing increasing congestion and pollution, putting additional pressure on their transport systems. Technology now has the potential to change the way people travel and MaaS brings all travel options together in one seamless on-demand
April 24, 2018 Read time: 2 mins
Hietanen: MaaS has the potential to meet congestion challenges
Technology now provides transport operators and authorities with an opportunity to compete with car ownership in the minds of consumers, Mobility as a Service (MaaS) inventor Sampo Hietanen will tell the forthcoming 8545 MaaS Market Conference in Atlanta.  


“Cities worldwide are facing increasing congestion and pollution, putting additional pressure on their transport systems. Technology now has the potential to change the way people travel and MaaS brings all travel options together in one seamless on-demand service,” he will say.

In addition to Hietanen, ITS International has compiled an outstanding programme of presenters with keynotes from Zipcar founder Robin Chase and Paul Brubaker, CEO of the Alliance for Transport Innovation. Presenters from MARTA, STRA, Georgia Tech, trip planner SkedGo and the Center for Automotive Research will then analyse how on-demand services can dramatically alter the shape of transportation.

There are just two weeks remaining to book your place at the MaaS Market Conference (9 & 10 May) which is supported by the Georgia State Road & Tollway Authority (SRTA) and the City of Atlanta. The event is sponsored by A-to-Be, Cubic, Atkins, Egis, Emovis, Kapsch, Masabi, HNTB, Luminor and the IBTTA.

Attending this two-day event costs just US$675 and includes lunches, an evening networking event and refreshments.  

For a full-list of speakers and conference programme visit %$Linker: 2 External <?xml version="1.0" encoding="utf-16"?><dictionary /> 0 0 0 link-external www.maas-market.com false http://www.maas-market.com/ false false%> and book your place today.

For more information on companies in this article

Related Content

  • Austria issues highest fines for violation of diesel bans, says study
    January 31, 2019
    Austria imposes the highest fines in Europe for violating diesel bans and low-emission zones, according to new research. Austrian authorities charge up to €2,180 for violators – the next highest is the UK, with fines up to £1,138. Auto parts company Kfzteile24 based its findings on data from UrbanAccessRegulations.eu and its map offers a comparison between 350 cities across Europe. The overview outlines examples of vehicles already affected by low-emission zones and driving diesel bans - and those likel
  • US connected vehicle pilot deployment sites launch new websites, videos
    July 28, 2017
    The US Department of Transportation (USDOT) connected vehicle pilot locations, New York City (link https://www.cvp.nyc/), Wyoming (link https://wydotcvp.wyoroad.info/) and Tampa, Florida (link https://www.tampacvpilot.com/), have launched new websites and videos dedicated to their connected vehicle deployments. These three locations are leading the charge to deploy advanced wireless communications technology in their vehicles and on their roads in regions throughout the nation. The web sites provide informa
  • Open Roads updates Alaska’s 511 website and wins Virginia contract
    April 22, 2013
    Open Roads and the Alaska Department of Transportation and Public Facilities (DOT&PF) have introduced a new version of the 511 Traveler Information Website
  • ITS America student essay competition: deadline 14 April
    April 9, 2019
    The deadline for US college students to take part in ITS America’s annual essay competition is fast approaching – entries must be in by Sunday 14 April. The competition, sponsored by Southwest Research Institute (SwRI), invites students of transportation, engineering and public policy to share ‘thought provoking’ visions for the future of transport. The topic is: ‘How do you envision disruptive technologies impacting transportation systems to make them safer, greener or smarter over the next 10 years?’ U