Strategic relationship to improve safety on North American highways

North American company Pana-Pacific and Mobileye, headquartered in the Netherlands, have reached an agreement for Pana-Pacific to distribute Mobileye's ADAS (advanced driver assistance systems) solution for collision avoidance and mitigation to the commercial vehicle market. Pana-Pacific's engineers will expedite pre-wired and factory-installed options of Mobileye products with all the commercial vehicle original equipment manufacturers while its aftermarket sales team will market Mobileye to all the heavy-
March 26, 2012 Read time: 2 mins

North American company 4278 Pana-Pacific and 4279 Mobileye, headquartered in the Netherlands, have reached an agreement for Pana-Pacific to distribute Mobileye's ADAS (advanced driver assistance systems) solution for collision avoidance and mitigation to the commercial vehicle market. Pana-Pacific's engineers will expedite pre-wired and factory-installed options of Mobileye products with all the commercial vehicle original equipment manufacturers while its aftermarket sales team will market Mobileye to all the heavy-duty truck dealerships in the US and Canada.

"The visibility the Mobileye collision avoidance and mitigation product provides the end-user is invaluable, we look forward to helping facilitating safer trucks," said John Trenberth, president of Pana-Pacific.

Mobileye's vision based platform, which has been integrated into the vehicles of manufacturers including 1731 BMW, 948 General Motors and 609 Volvo among others, works as a third eye, analysing the risk of forward collision, lane departure, headway, following time, excessive speed and pedestrian hazards in real time and issuing visual and audio alerts to improve safety by helping drivers avoid accidents.

For more information on companies in this article

Related Content

  • State DOTs using drones to improve safety, collect data and cut costs
    March 29, 2016
    A growing number of US state departments of transportation are leveraging innovative drone technology to creatively improve safety, reduce traffic congestion and save money. According to a March 2016 survey by the American Association of State Highway and Transportation Officials (AASHTO), 33 state departments of transportation have or are exploring, researching, testing or using unmanned aerial vehicles, commonly referred to as drones, to inspect bridges and assist with clearing vehicle crashes, among othe
    Read More
  • IBM and NXP partner on Dutch connected car pilot
    February 21, 2013
    The first results of a smarter traffic pilot, conducted in the Dutch city of Eindhoven by IBM and NXP Semiconductors demonstrate how the connected car automatically shares braking, acceleration and location data that can be analysed by the central traffic authority to identify and resolve road network issues, say the companies. “The trial successfully showed that anonymous information from vehicles can be analysed by local traffic authorities to resolve road network issues faster, reduce congestion and impr
    Read More
  • RAC survey shows big safety gains with average speed enforcement
    January 11, 2017
    Cheaper and easier communications are providing authorities with new options for influencing driver behaviour. Colin Sowman reports. It’s official; Average speed cameras (ASCs) cut the number of fatal or serious injury crashes by more than a third.
    Read More
  • Connected car solutions to exceed 350 million by 2017
    May 24, 2012
    OEM and aftermarket connected car systems in use are expected to grow from 66 million in 2012 to 356 million in 2017, according to a new report from ABI Research. While OEM solutions are gaining momentum rapidly across the globe in the US, Europe, Japan, and China, aftermarket solutions will continue to be used for applications such as stolen vehicle tracking, insurance telematics, infotainment, and road user charging.
    Read More

Highlighted Content