Skip to main content

Nissan to lead human driving style AV project in the UK

Nissan’s European Technical Centre will lead a 30-month Autonomous Vehicle trial on UK country roads, high speed roundabouts, A-Roads and motorways with live traffic and different environmental conditions. Called the HumanDrive project, it will also emulate a natural human driving style with the intention of providing an enhanced experience for its occupants. The artificial driver model that controls perception and decision making will pilot the vehicle, and will be developed using artificial intelligence
February 2, 2018 Read time: 2 mins

838 Nissan’s European Technical Centre will lead a 30-month Autonomous Vehicle trial on UK country roads, high speed roundabouts, A-Roads and motorways with live traffic and different environmental conditions. Called the HumanDrive project, it will also emulate a natural human driving style with the intention of providing an enhanced experience for its occupants.

The artificial driver model that controls perception and decision making will pilot the vehicle, and will be developed using artificial intelligence technologies. The system will be subjected to testing using a range of facilities including, simulation, hardware in the loop, private test track and small sections of public roads before its full deployment.

HumanDrie is subsidized by the government’s £100m ($142m) intelligent mobility fund, which is administered by the Centre for Connected and Autonomous Vehicles and delivered by Innovate UK. It is also partly funded by industry.

In addition, the study will draw on the expertise from a range of organisations such as Hitachi and Transport Systems Catapult as well as Cranfield University, University of Leeds, Horiba Mira, Atkins, Aimsum, Sbd Automotive and Highways England.

Greg Clark, business and energy secretary, said: “Low carbon and self-driving vehicles are the future and they are going to drive forward a global revolution in mobility. This revolution has the potential to be worth £52bn [$73bn] to our economy by 2035 and the opportunity to be at the forefront of this change is one we cannot afford to miss.

“Through our Industrial Strategy and the Automotive Sector Deal investment in the development of driverless technology we are committed to working with industry to seize these opportunities. Trailblazing projects like the HumanDrive project will play a vital role helping us deliver on that ambition, with UK businesses and research institutions working with partners from around the world on the disruptive technologies and services of the future.”

For more information on companies in this article

Related Content

  • High-speed AVs investigated in Milton Keynes
    February 14, 2023
    English city has received £200,000 from UK government to look at mass transit concept
  • UK insurers unprepared for driverless vehicles disruption, says KPMG report
    July 20, 2016
    The majority of insurers are completely unprepared for the arrival of driverless vehicles, according to a new study from KPMG. Its Autonomous Vehicle Insurer report canvassed the views of senior executives from many of the UK’s largest insurers and brokers on the impact driverless vehicles will have on their business. It found that most of them believe it will take two decades for driverless vehicles to impact the automotive sector. Despite acknowledging that driverless vehicles will touch every a
  • FPT enters agreement to develop self-driving EVs in Vietnam
    April 24, 2019
    Vietnamese information technology company FPT Software has partnered with Yamaha Motor and urban developer Ecopark to self-driving electric vehicles (EVs). The partners say they are seeking to accelerate the adoption of autonomous vehicle (AV) technologies and bring smart public transport to Vietnam. Hoang Nam Tien, FPT’s chairman, says: “We hope this collaboration would bring us to the day where autonomous cars using our technologies could travel across urban areas, luxury resorts, factories and warehous
  • MaaS is at the ‘baby steps’ stage – but needs to get up and running soon
    April 16, 2018
    Data sharing between organisations remains a potential problem for Mobility as a Service projects, attendees at February's MaaS Market conference in London were told. Alan Dron listens in on the presentations.