Skip to main content

European Mobility-as-a-Service Alliance launched

Twenty European organisations have joined forces to establish the first Mobility as a Service (MaaS) Alliance. This new initiative will work towards a truly European and common approach to MaaS through public and private stakeholder cooperation, providing the basis for the economy of scale needed for a successful implementation in Europe. The Alliance will be officially launched in the Finnish Pavilion (C37) at the ITS World Congress in Bordeaux on 6 October at 1300. The key concept behind MaaS is to
October 6, 2015 Read time: 3 mins
Twenty European organisations have joined forces to establish the first Mobility as a Service (MaaS) Alliance. This new initiative will work towards a truly European and common approach to MaaS through public and private stakeholder cooperation, providing the basis for the economy of scale needed for a successful implementation in Europe.

The Alliance will be officially launched in the Finnish Pavilion (C37) at the 6456 ITS World Congress in Bordeaux on 6 October at 1300.
 
The key concept behind MaaS is to put users, both travellers and goods, at the core of transport services, offering them tailor-made mobility solutions based on their individual needs. This means that, for the first time, easy access to the most appropriate transport mode or service will be included in a bundle of flexible travel service options for end users.
 
The MaaS Alliance builds upon the momentum and drive achieved during the last 438 European ITS Congress in 2014 hosted by Helsinki, where MaaS received political support from the Finnish government. “MaaS is a new approach to changing mobility markets. It relies on existing and developing transport services and has huge chance for global scaling”, says the originator of the concept Sampo Hietanen, CEO of ITS Finland.
 
According to Rasmus Lindholm, Ertico’s director of Communications and Partnership Development, MaaS has the potential to fundamentally change the behaviour of people in and beyond cities; hence it is regarded as the biggest paradigm change in transport since affordable cars came into the market.
 
Founding partners of the Mobility as a Service Alliance include Aalborg University, 4793 AustriaTech,  5650 Ericsson, 374 ERTICO – ITS Europe, Federation International de l’Automobile (FIA) Region I, Finnish Ministry of Transport and Communications, Helsinki Business Hub, IRU, 6784 Connekt, 7350 ITS Finland, 5497 ITS Sweden, ITS Ukraine, MOBiNET, National Mobile Payment Plc. (Hungary), Swedish Ministry of Enterprise and Innovation, Finnish Funding Agency for Innovation (Tekes), 1466 Transport for London, Vinnova, University of Tampere and 4186 Xerox.
 
"Bundling services to simplify access to mobility is a key step to ensure the best use of all modes of transport. 8054 FIA Region I call upon the transport community to develop and combine these services based on the public’s concrete needs. In the FIA, we believe mobility must be safe, sustainable, accessible and affordable for all”, says Jacob Bangsgaard director general FIA Region I.

For more information on companies in this article

Related Content

  • Volvo Bus and Ericsson partner on passenger information for Latin America
    May 22, 2015
    Volvo Bus Latin America and Ericsson have signed a partnership agreement to tailor Volvo's ITS4Mobility intelligent transport system to address the needs of the Latin American market. The traffic management and passenger information system is a tool that helps fleet operators to deploy existing resources in a manner that makes urban transportation systems more efficient. Bus operators will be able to track their fleet in real time, gaining access to information about travel time, punctuality and num
  • European Truck Platooning Challenge gets under way
    April 6, 2016
    Something huge in the field of connected vehicle technology and automated driving, which is grabbing headlines around the world, will arrive here at Intertraffic Amsterdam later today. Dirk-Jan de Bruijn, programme director of the European Truck Platooning Challenge 2016, sets the scene and looks to the future.
  • Dynniq keen to take MOBiNET platform into commercial operation
    June 21, 2017
    Following the launch of release 4.0 of the MOBiNET platform at the European ITS Congress in Strasbourg, Dynniq has expressed its interest in continuing the platform into commercial operation.
  • All around the world: #ITSDubai2024
    September 5, 2024
    The bosses of the three major international ITS organisations – ITS America, Ertico and ITS Asia-Pacific – have put their heads together on a podcast. Beate Kubitz listens in…