EarthSense clears traffic from pollution hotspots

EarthSense is working in the UK with Coventry City Council to divert traffic away from heavily congested roads and pollution hotspots. EarthSense’s air quality sensors are located in areas of the city where levels of nitrogen dioxide have been identified as high; particularly along the A4600 route at Walsgrave Road – a major link in and out of Coventry. When pollution levels are breached, the sensors send alerts to the urban traffic management centre where they trigger messaging on variable message s
August 2, 2019 Read time: 2 mins

8834 EarthSense is working in the UK with Coventry City Council to divert traffic away from heavily congested roads and pollution hotspots.

EarthSense’s air quality sensors are located in areas of the city where levels of nitrogen dioxide have been identified as high; particularly along the A4600 route at Walsgrave Road – a major link in and out of Coventry.

When pollution levels are breached, the sensors send alerts to the urban traffic management centre where they trigger messaging on variable message signs (VMS) which inform motorists and suggest alternative routes.

Shamala Evans, senior project manager at the council, says: “We’re taking early measures with the aim of encouraging motorists to make small changes to help reduce the pollution levels and traffic congestion before it’s too late and we’re forced to introduce chargeable clean air zones.”

Once the pollution levels have reached acceptable standards, the alerts are deactivated, and the VMS is removed.

John Seddon, the council’s head of transport & innovation, says: “The city council is keen to install the right technology across Coventry’s road network to allow us to dynamically manage traffic and respond to issues such as poor air quality or traffic incidents as soon as they happen.”

For more information on companies in this article

Related Content

  • Less travel aggravation to blunt Aggieland fans’ motivation
    June 17, 2016
    Returning travel times to normal within two hours of the end of a major football game was the challenge facing College Station, Adam Lyons explains how this was achieved. College Station, TX, also known as ‘Aggieland’, is located right in the middle of the Dallas/Fort Worth, San Antonio and Houston triangle making the city accessible to over 14 million Texans within less than a four-hour drive. One of the biggest draws to this area is Texas A&M University (TAMU) and the Aggie football games in the fall, mea
    Read More
  • 20 cities challenge relaxation of EU air pollution standards
    May 6, 2016
    Ordered to cut air pollution levels by Brussels, a group of EU cities are taking the European Commission to court over its decision to relax car emissions standards, making their objectives even less attainable, according to EurActiv France. The EU’s muddled position on air pollution has angered the bloc’s major cities. For Paris, Madrid and Copenhagen, the EU’s decision to give carmakers more freedom to pollute is unacceptable. But since it was discreetly added to the Official Journal of the European Unio
    Read More
  • ITS in the Nordic states
    April 7, 2021
    Denmark, Norway, Finland and Sweden are quietly embracing advanced traffic technologies.
    Read More
  • ADN’s Bled SaaS option eases driver stress
    July 23, 2019
    ADN Mobile Solutions has developed a technology-plus-training tool for bus operators which it says will reduce driver stress, cut emissions and improve the bottom line Public transit is at the heart of future urban mobility. The focus here is, quite rightly, on improving the experience for riders – but there is someone else in the chain who might be overlooked, despite being vital to the success of any operation: the driver. Bus drivers, for example, have a difficult job, combating congestion and the
    Read More

Highlighted Content