Cubic wins BritWeek UKTI product design award

Cubic Transportation Systems has been named the winner in the BritWeek UKTI Business Innovation Awards in the product design category for its multi-purpose smart card reader that has changed how people pay to ride London’s public buses.
April 28, 2014 Read time: 2 mins
378 Cubic Transportation Systems has been named the winner in the BritWeek UKTI Business Innovation Awards in the product design category for its multi-purpose Smart card reader that has changed how people pay to ride London’s public buses.
    
Oyster is the iconic Smart ticketing and revenue management system designed and delivered by Cubic more than a decade ago. Through its project with TfL, Cubic implemented the new reader in December 2012 and the program has been very successful, with more than 40,000 people every day now making contactless payments to travel on buses in London.

 “This award is a great honour and acknowledgement of the hard work produced jointly between our San Diego and UK teams. It is also an acknowledgement of our close partnership with Mayor Boris Johnson and Sir Peter Hendy and the participation of his team at 1466 Transport for London (TfL) who do an incredible job enabling Londoners to travel seamlessly throughout the region,” said Steve Shewmaker, president, Cubic Transportation Systems. “All of our customers worldwide are facing the growing urbanization of the population which is putting tremendous pressure on infrastructure and resources.  Our job is to help keep people moving in these urban environments. TfL had the vision to use the Cubic-developed reader to give bus riders the option of using their Oyster card or the debit or credit card already in their wallets to pay their fares.”

For more information on companies in this article

Related Content

  • Technology and finance shapes up to make MaaS happen
    June 7, 2017
    The technology and finance aspects needed for Mobility as a Service (MaaS) to become widely adopted are taking shape as Geoff Hadwick and Colin Sowman hear. Sampo Hietanen, CEO of MaaS Global and ‘father’ of MaaS, started his address to ITS International’s recent MaaS Market conference in London by saying: “All of the problems that can be solved by a company or group of companies have already been solved, and now we are left with the big ones such as housing, transport and health. He called MaaS the “Netfli
    Read More
  • Toronto to get electronic payment cards
    November 30, 2012
    Toronto public transport passengers will soon be able to use a single-fare Presto card to get around on the Toronto Transit Commission (TTC) or seven other municipal transit systems in Ontario. Transit and government officials say the Presto fare system will be in place throughout the entire TTC system, subway stations, buses and new streetcars, by 2016. Bob Chiarelli, Ontario’s minister of transportation and infrastructure, said Toronto transit passengers have been requesting the electronic fare system fo
    Read More
  • CTS is preferred bidder to upgrade San Francisco Clipper system
    September 10, 2018
    Cubic Transportation Systems (CTS) has been chosen by the San Francisco Metropolitan Transportation Commission (MTC) as the preferred bidder to modernise the Clipper fare payment system. Currently, 22 regional transit operators use Clipper in the Bay area, including Caltrain, SamTrans and Union City Transit. The upgraded system will include an integrated mobile app supporting a virtual Clipper card and provide users access to real-time information, top up their accounts, plan trips and allow them to tap
    Read More
  • TfL under pressure as motorcycle deaths rise
    March 8, 2016
    According to a recent report by the London Assembly Transport Committee report into motorcycle safety, Easy Rider: Improving motorcycle safety on London roads, around 17 per cent of those injured on London’s roads and 24 per cent of serious casualties are motorcyclists, despite this mode accounting for one percent of traffic. After a period of decline it appears the number of motorcyclist casualties in London is growing again. In 2010, 4,337 motorcyclists were injured on London’s roads. By 2014, this had gr
    Read More

Highlighted Content