Skip to main content

Berg Insight: free floating car sharing served 5.6m members 2017

Free floating car sharing services utilised 40,000 vehicles and served 5.6 million members in 2017, according to a report released by Swedish internet of things firm Berg Insight. The study also forecasted that membership of the service will reach 14.3 million using around 102,000 vehicles by the end of 2022. This service allows members to pick up and drop-off cars anywhere within a designated area where parking is allowed. Users can access available cars without prior booking or be required to schedule
April 20, 2018 Read time: 2 mins
Free floating car sharing services utilised 40,000 vehicles and served 5.6 million members in 2017, according to a report released by Swedish internet of things firm 3849 Berg Insight. The study also forecasted that membership of the service will reach 14.3 million using around 102,000 vehicles by the end of 2022.


This service allows members to pick up and drop-off cars anywhere within a designated area where parking is allowed. Users can access available cars without prior booking or be required to schedule a return time.

The operational model presents challenges for carsharing operators such as car fleet rebalancing across operating areas to ensure availability, higher capital investments in car fleets as well as parking management.

Berg Insight also revealed that most carsharing organisations use station-based networks with roundtrip rental which requires users to return a vehicle to the same station where it was accessed.

Martin Svegander internet of things analyst at Berg Insight, said: “Free floating carsharing is now available in about 20 countries and roughly 55 cities worldwide. Europe and North America so far represent the vast majority of free floating carsharing members worldwide. In Europe, free floating services accounted for more than 65 percent of the carsharing membership at year-end 2017."

“Examples of additional markets that have introduced free floating carsharing services include Russia, China, New Zealand and Brazil. Besides free floating carsharing schemes backed by the major carmakers BMW DriveNow and Daimler Car2go, some specialist CarSharing Organisations (CSOs) in Europe and North America have also started to offer this operational model. Examples of CSOs that offer free floating services include Enjoy in Italy, GreenMobility in Denmark and Evo Car Share in Canada. Recently, BMW and Daimler announced the merger of their mobility service businesses that is anticipated to create a leading venture that includes free floating carsharing services and other shared mobility services”, Svegander added.

The report brochure can be downloaded %$Linker: 2 External <?xml version="1.0" encoding="utf-16"?><dictionary /> 0 0 0 link-external here false http://www.berginsight.com/ReportPDF/ProductSheet/bi-vending3-ps.pdf false false%>.

For more information on companies in this article

Related Content

  • Q-Free shows ParQSense sensor at Intertraffic
    March 20, 2018
    Q-Free’s largest-ever stand at Intertraffic features a novel combination of the physical and virtual. The centre piece of the 120m2 exhibit is a table-top cityscape, upon which model cars roam. These trigger videos on surrounding screens which demonstrate the company’s comprehensive range of solutions for parking, tolling and traffic management.
  • ASTC to operate e-bus service in India
    June 28, 2019
    The Assam State Transport Corporation (ASTC) is to deploy 15 electric buses in Guwahati, a city in north-east India. The project is part of the Indian government’s FAME (Faster Adoption and Manufacturing of Electric Vehicles) scheme. A report by Business Standard says each bus will carry up to 31 passengers along a 6.4km route between the neighbourhoods of Kachari and Kamakhya. ASTC will operate a second service along a 38km route from the Inter State Bus Terminal while also running another service in
  • Bird enables reports of poorly parked and damaged e-scooters
    November 15, 2018
    Bird is to roll out an app feature which allows people to report poorly parked or damaged electric scooters to the company. It is an attempt to solve one of the biggest bugbears surrounding the deployment of scooters and dockless bikes – the issue of what happens when users abandon or abuse the vehicles. Bird says the app’s new ‘community mode’ will improve parking and safety in the cities where it operates, such as Portland and Salt Lake City. The company will use reports to reposition poorly parked e-
  • Aipark exhibits platform to detect parking spot availability
    March 21, 2018
    Aipark is using Intertraffic to highlight its Internet of Things device that aims to monitor parking spot availability. Called ParkingSensor, the product is generally mounted to light poles or buildings and detects parked vehicles in its field view. One sensor is said to capture the availability of 20 parking spots in real time. The information is then sent to connected apps, car infotainment systems or management tools for efficient last mile navigation. Its patent pending system uses a cloud backend to p