BMW of North America selects Inrix

BMW of North America has selected Inrix's premium traffic information service for next generation connected navigation systems in North America. As part of a multi-year contract, BMW is teaming with the company to provide drivers with real-time traffic, traffic-influenced turn-by-turn directions and alerts to accidents and other incidents along their route.
June 7, 2012 Read time: 2 mins
RSS1731 BMW of North America has selected 163 Inrix's premium traffic information service for next generation connected navigation systems in North America.  As part of a multi-year contract, BMW is teaming with the company to provide drivers with real-time traffic, traffic-influenced turn-by-turn directions and alerts to accidents and other incidents along their route.

Inrix is collaborating on BMW's recently announced advanced real-time traffic information (ARTTI) service to integrate ‘cloud-based’ premium traffic information and driver services that leverage ‘local knowledge’ to improve routing, fuel economy and provide more accurate travel times. For example, analysis of the traffic and travel time of the impact of stop signs and traffic light phases on arterials, or a major local event like a professional baseball game, will help ensure BMW owners' travels are faster, easier and, particularly at rush hour, more predictable.

BMW's ARTTI provides unprecedented level of insight to BMW owners. It is claimed that customers will receive better traffic information than available previously and in a shorter amount of time. ARTTI has improved precision and is able to determine differences in traffic conditions down to smaller road segments than ever before possible. It will be incorporated into the latest on-board navigation system which will be standard on all 2013 7 Series models as well as the 550i Sedan, 550i Gran Turismo and ActiveHybrid 5 Sedans and also offered as an option on other models.
Air Quality & Weather Systems Location Based Systems

For more information on companies in this article

Related Content

  • Joined-up thinking for future ITS
    May 8, 2015
    David Crawford looks at a US model which, for modest federal funding, is producing substantive results. Outward and upward is the clear message emerging from the US$458,000, 2015 workplan of the US government’s ENTERPRISE (Evaluating New TEchnologies for Roads PRogram Initiatives in Safety and Efficiency) joint funding scheme for ITS research.
    Read More
  • Growing use of safety technologies in new vehicles appeals to drivers
    July 23, 2015
    The safety-related technologies that manufacturers are increasingly equipping their new vehicles with are making those vehicles more appealing to their owners, according to the J.D. Power 2015 U.S. Automotive Performance, Execution and Layout (APEAL) Study. The APEAL Study, now in its 20th year, is the industry benchmark for new-vehicle appeal, examining how gratifying a new vehicle is to own and drive. Owners evaluate their vehicle across 77 attributes, which combine into an overall APEAL Index score th
    Read More
  • Western US transportation agencies turn to Inrix for real time traffic data
    January 8, 2016
    Three US West Coast transportation agencies have awarded contracts to real-time traffic information provider, Inrix, to deploy systems which will enable them to make data-driven decisions based on information about how populations move and on-demand analysis of traffic data.
    Read More
  • Preventing connected vehicles creating disconnected drivers
    November 12, 2015
    Advanced driver assistance systems (ADAS) are evolving at a rapid pace – but drivers’ ability to cope with them is not and at some point the mismatch must be addressed. Probably the biggest challenge the transportation industry has ever faced.” That is how Dr Bryan Reimer of Massachusetts Institute of Technology AgeLab describes the challenges posed by semi-autonomous vehicles.
    Read More

Highlighted Content