Over 5 million cyclists in four years at Hackney's Goldsmiths Row

Traffic Technology's (TT’s) iSight-iD cycle count information display has counted more than 5,155,904 cycles since August 2013, and more 1,000,000 cycles since January 2017, at Goldsmiths Row in the London Borough of Hackney. The data collected enables the Council to monitor the growth in cycling and plan future improvements to keep cyclists safe and make cycling more popular. According to the Council, the Borough has the highest cycle to work rate in London and the fourth highest in the UK. The
December 7, 2017 Read time: 2 mins

561 Traffic Technology's (TT’s) iSight-iD cycle count information display has counted more than 5,155,904 cycles since August 2013, and more 1,000,000 cycles since January 2017, at Goldsmiths Row in the London Borough of Hackney. The data collected enables the Council to monitor the growth in cycling and plan future improvements to keep cyclists safe and make cycling more popular.

According to the Council, the Borough has the highest cycle to work rate in London and the fourth highest in the UK.

The continuously updated live display counts the number of cyclists using the route and passing the sign each day as well as the total number for the year to date. Data sent back to the authority for strategic analysis is automatically updated on their website via TT’s Eco Visio Webwidget.

Feryal Demirci, councillor and cabinet member for neighbourhoods, said, “The Goldsmiths Row cycle counter shows that cycling is a key transport mode for a large number of Hackney’s residents. If these trips were made by car or public transport, they would add to the congestion and overcrowding on the transport network. This data can help us plan future improvements to make cycling in Hackney even more popular and keep cyclists safe.”

Classification & Data Collection

For more information on companies in this article

Related Content

  • Venkat Sumantran: ‘Smart cities are more hype than reality’
    November 23, 2018
    For all the talk of smart cities, investment in systems lags significantly behind organic expansion in most places. Andrew Stone talks to Venkat Sumantran, who has been looking at how to create a coherent framework which could help authorities answer multiple mobility questions Two megatrends are posing unprecedented challenges to those trying to keep people moving around the world’s urban areas now - and in the years and decades to come. The first is rapid urbanisation. One in six of us lived in urban a
    Read More
  • US eyes European model for Illinois toll road upgrade
    May 30, 2014
    David Crawford welcomes the adoption of European-style ITS technology by the US. The Jane Addams Memorial Tollway in Illinois, US is well on the way towards becoming a ‘smart traffic corridor’, taking full advantage of active traffic management (ATM or ‘managed lanes’) technology that originated in Europe. It is one of the first American toll roads to do so; preliminary work began in 2014 and will continue through to 2016. Jane Addams is one of four toll roads operated by the publicly-owned Illinois State T
    Read More
  • Incentive schemes target single occupancy commuters
    October 14, 2016
    Andrew Bardin Williams looks at state-run schemes to encourage green transportation habits with raffles, gift cards, competitions and frequent traveller points. The societal benefits of green transportation are obvious: less congestion, cleaner air and healthy economy. Equally the advantages for individuals are pretty clear too: a healthy lifestyle, freedom of movement and the feeling of being a part of something greater than oneself.
    Read More
  • London’s zero-emission plan is premature, warns FTA
    October 24, 2018
    Plans to implement a clean air zone in London are premature, says a transport trade body - because zero-emission vehicles are not commercially viable. The Freight Transport Association (FTA) is unimpressed with the City of London Transport Strategy’s ambition to improve air quality and traffic in the east of the capital and the Barbican area by 2022. This draft scheme, which maps out a 25-year framework for managing streets within the City’s ‘Square Mile’, includes establishing a speed limit of 15 mp
    Read More

Highlighted Content