Skip to main content

Study shows road markings deliver cost-effective road safety

Road markings are among the most cost-effective solutions to make roads safer. A recent study carried out for the American Glass Bead Manufacturer’s Association quantifies by just how much Despite only making up 23% of the US mileage, fatalities on America’s rural two-lane highways made up 57% of all traffic fatalities in 2009 — resulting in more than $77Bn in losses for that year alone. Moreover, a rural motorist is 2.7 times more likely to be involved in a fatal crash per mile travelled than their urban
June 20, 2012 Read time: 4 mins
Jon Sproul, general manager of Swarco Industries

Road markings are among the most cost-effective solutions to make  roads safer. A recent study carried out for the American Glass Bead  Manufacturer’s Association quantifies by just how much

Despite only making up 23% of the US mileage, fatalities on America’s rural two-lane highways made up 57% of all traffic fatalities in 2009 — resulting in more than $77Bn in losses for that year alone. Moreover, a rural motorist is 2.7 times more likely to be involved in a fatal crash per mile travelled than their urban counterpart.

The TTI study, entitled An Evaluation of the Effectiveness of Wider Edge Line Pavement Markings, shows that, just by using six inch (15.25cm) line marking, instead of the still widely used four inch edge line, there is a dramatic improvement in safety and reduction of fatalities on rural two-lane highways.
In its recommendations, the TTI study says, “Agencies can use the results herein to develop a policy for six inch edge lines on their rural, two lane highways. Wider edge lines have been shown to reduce total crashes 15-30%, and fatal plus injury crashes 15-38%.

Comparative Benefit-Cost Ratios by Policy
Wider Edge Lines  
 $32.87-$55.20
 for every $1.00 invested
 Rumble Strips  $37.00-$46.00
 for every $1.00 invested
Chevrons  $8.60-$45.90
 for every $1.00 invested
RRPMs 
 $13.16    
 for every $1.00 invested

The study also looked at other road marking systems and assessed their safety and cost benefits, including rumble strips, chevrons, and raised retroreflective markers

In addition, the benefit-cost ratio for wide edge lines is $33 to $55 for each $1 spent, which is similar to rumble strips. If an agency is considering installing rumble strips as a safety countermeasure but concerned about the potential noise or pushback from the bicycle community, wider edge lines appear to offer similar results but without the concerns often associated with shoulder rumble strips.”

Many states have adopted wider edge lines on a variety of roads for a variety of reasons. The adoption has been slow and uncoordinated, without sound empirical findings to support their policy choice. The recent analysis of data from three states provides the necessary evidence to support the adoption of wider edge lines on rural two-lane highways. Based on the results of the cost benefit analysis above, state DOTs can now have further reassurance that their actions are in the best economic interest of society as well.

Since the safety benefits of wider edge lines are now better documented with rigorous statistical analyses, TTI says it would be beneficial if the MUTCD could be amended so that the minimum edge line width on rural two-lane highways was six inches. Agencies would then be able to implement the policy in a uniform and consistent manner.

Asked to comment on the TTI report, prepared on behalf of the 5963 American Glass Bead Manufacturer’s Association (AGBMA), Jon Sproul, general manager of glass bead and road marking material manufacturer 129 Swarco Industries and a member of the association, said the TTI report is a major contribution towards improving safety on the roads.

“While previous studies always found that edge markings have a positive impact on traffic safety, no reliable statistical data was available to support the hypothesis that wider edge lines further improve traffic safety. The TTI report is based on recent statistically sound data and several surveys conducted over the past decade. The findings confirm that an increase of merely two inches in the width of edge lines will provide better guidance and visibility and hence reduce the number of crashes on rural two-lane highways,” says Sproul and emphasises that road markings still remain among the most cost-effective and reliable solutions to make roads safer.


For more information on companies in this article

Related Content

  • Will interoperability prevent progress?
    January 10, 2014
    David Crawford examines the political and industrial background to the tolling technology debate. Saving the US State of California ‘millions of dollars’ in tolling infrastructure costs by encouraging new technologies is the professed aim of a legislative Bill, SB 242, which is currently moving through the State’s Senate (upper house) process. According to its sponsor, Republican State Senator Mark Wyland, permitting alternatives to the current FasTrak-branded radio-frequency identification (RFID)-based sys
  • Joined-up thinking for future ITS
    May 8, 2015
    David Crawford looks at a US model which, for modest federal funding, is producing substantive results. Outward and upward is the clear message emerging from the US$458,000, 2015 workplan of the US government’s ENTERPRISE (Evaluating New TEchnologies for Roads PRogram Initiatives in Safety and Efficiency) joint funding scheme for ITS research.
  • Taking the long view of ITS
    March 24, 2015
    Caroline Visser believes the ITS industry must present a coherent case for consideration of the technology to become part of transport policy and planning. As ITS advisor and road finance director for the International Road Federation (IRF) in Geneva, Caroline Visser is well placed to evaluate quantifying the benefits of ITS implementation – a topic about which there is little agreement and even less consistency. She is pressing to get some consistency in the evaluation of ITS deployments through the use of
  • We need to talk about AVs
    October 15, 2021
    Will driverless vehicles lead to more deaths and destroy more lives than their manual counterparts? Transport writer Colin Sowman argues that they will