Consultant Arup will assist MaaS Global by providing consultancy services related to the development and deployment of Mobility as a Service (MaaS). The collaboration intends to provide an offering that rivals car ownership across cities. MaaS Global’s mobile app, Whim, is available in Helsinki, Finland and has just made its UK debut in the city of Birmingham. The company has grand ambitions for Whim, looking to roll it out to 60 countries in the next five years. David O'Keeffe, director and digital
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