TraffiCast triples Bluetooth matches with Spectra

Spectra is the latest version of BlueToad, TraffiCast’s Bluetooth detection technology, which can detect Bluetooth signals even when they are in a non-discoverable state – a move that can boost downstream matches by almost a factor of three. Once devices are paired – typically a mobile phone pairing with an in-car system such as a hands-free device, the Bluetooth signal is no longer discoverable by external devices – except by Spectra that is.
June 15, 2016 Read time: 1 min
Paul Misticawi of Trafficast

Spectra is the latest version of BlueToad, 8441 TraffiCast’s Bluetooth detection technology, which can detect Bluetooth signals even when they are in a non-discoverable state – a move that can boost downstream matches by almost a factor of three. Once devices are paired – typically a mobile phone pairing with an in-car system such as a hands-free device, the Bluetooth signal is no longer discoverable by external devices – except by Spectra that is.

According to the company, trials by one authority showed that in comparison to Wi-Fi signals, Spectra matches are up to 3.3 time higher. And although Spectra increases matches by including non-discoverable Bluetooth devices, data privacy is increased as the identifying characteristics are reduced when a device is paired.

For more information on companies in this article

Related Content

  • Nokia announcement is game changer for global navigation industry
    June 6, 2012
    Nokia has announced plans to release a new version of Ovi Maps for its smartphones that includes high-end walk and drive navigation at no extra cost, available for download at www.nokia.com/maps. This move has the potential to nearly double the size of the current mobile navigation market.The new version of Ovi Maps includes high-end car and pedestrian navigation features, such as turn-by-turn voice guidance for 74 countries, in 46 languages, and traffic information for more than 10 countries, as well as de
    Read More
  • Mobile phones & driving & the rules of distraction
    January 5, 2024
    Making it illegal to hold your mobile phone while driving is designed to increase road safety, says Adam Hill. Cambridge Mobile Telematics has been looking at the numbers to see if it works
    Read More
  • Data updates get the flexible treatment with the Bluemac x7
    June 7, 2018
    Bluemac Analytic’s latest platform, the x7, will log vehicle and multimodal performance data across any combination of Bluetooth Classic, Bluetooth Low Energy and Wi-Fi. This flexibility means the user gets the most matches and detailed data enabling new usage scenarios, says the company. Bluemac says that the x7 ensures industry-leading security for both device access and communications. Data is protected using an on-device rotating-key hash of citizen and encryption.
    Read More
  • ITS & Ethics: yes means yes
    March 4, 2019
    There is an increasing wealth of information available to create personalised transport solutions – and the possibilities are exciting. But, Andrew Bunn warns, ITS companies have a duty to be explicit in explaining what people’s data is going to be used for
    Read More

Highlighted Content