Skip to main content

TraffiCast triples Bluetooth matches with Spectra

Spectra is the latest version of BlueToad, TraffiCast’s Bluetooth detection technology, which can detect Bluetooth signals even when they are in a non-discoverable state – a move that can boost downstream matches by almost a factor of three. Once devices are paired – typically a mobile phone pairing with an in-car system such as a hands-free device, the Bluetooth signal is no longer discoverable by external devices – except by Spectra that is.
June 15, 2016 Read time: 1 min
Paul Misticawi of Trafficast

Spectra is the latest version of BlueToad, 8441 TraffiCast’s Bluetooth detection technology, which can detect Bluetooth signals even when they are in a non-discoverable state – a move that can boost downstream matches by almost a factor of three. Once devices are paired – typically a mobile phone pairing with an in-car system such as a hands-free device, the Bluetooth signal is no longer discoverable by external devices – except by Spectra that is.

According to the company, trials by one authority showed that in comparison to Wi-Fi signals, Spectra matches are up to 3.3 time higher. And although Spectra increases matches by including non-discoverable Bluetooth devices, data privacy is increased as the identifying characteristics are reduced when a device is paired.

For more information on companies in this article

Related Content

  • Applied Information’s app gets Marietta connected
    October 26, 2017
    Must the benefits of connected vehicle technology wait for a generation of new or retrofitted vehicles? The US city of Marietta is about to find out. Can connected vehicle functionality be delivered via a smartphone? Well, in Marietta, Georgia, they are about to answer that question. The city is testing a smartphone app which warns motorists of nearby cyclists and pedestrians, approaching first responders, wrong-way driving, entering active school zones and much more.
  • Future traffic management needs new thinking, new technology
    January 23, 2012
    One of the biggest problems facing US ITS professionals, says Georgia DOT's Hugh Colton, is the constrained thinking which is sometimes forced upon those making procurement decisions. It is time, he says, to look again at how we do things. In the November/December 2010 edition of this journal, Pete Goldin interviewed Joseph Sussman, chairman of the US's ITS Program Advisory Committee. Amongst other observations that Sussman made was that, technologically, ITS in the US is 10 years behind that in the world-l
  • Smart Cities put people, prudence and businesses before technology
    December 4, 2014
    Caroline Haynes tells ITS International that transport planners and equipment suppliers need to adopt different thinking and the smartest cities don’t call themselves smart. The term Smart Cities has been around for some time and has become something of a catch-all term applied to novel or futuristic technology deployed in an urban setting.
  • Ride sharing services increase traffic, says Schaller Consulting
    August 1, 2018
    Ride sharing services such as Uber and Lyft, also called transportation network companies (TNC), are increasing congestion in US cities, says Schaller Consulting. The transport consultancy’s latest report reveals TNCs add 2.6 new vehicle miles on the road for each mile of personal driving removed, increasing driving on city streets by 160%. Called The New Automobility: Lyft, Uber and the Future of American Cities, the document combines research and data from a national travel survey to create a detailed