Siemens’ acquisitions allow ‘door-to-door mobility’

Siemens says its recent acquisitions will provide travellers with a complete set of tools to improve mobility. “It’s about re-imagining the way people travel, not just from A to B but from A to Z,” Marcus Welz, president and CEO of Siemens Intelligent Transportation Systems, told Daily News. “We are using technology as an enabler to get on top of the various challenges people face: individual transport, public transport, the first and last mile – and everything in between.” Siemens has added three software
June 7, 2018 Read time: 2 mins
Marcus Welz of Siemens

189 Siemens says its recent acquisitions will provide travellers with a complete set of tools to improve mobility. “It’s about re-imagining the way people travel, not just from A to B but from A to Z,” Marcus Welz, president and CEO of Siemens Intelligent Transportation Systems, told Daily News. “We are using technology as an enabler to get on top of the various challenges people face: individual transport, public transport, the first and last mile – and everything in between.”

Siemens has added three software companies to its urban mobility portfolio in the last year: HaCon (journey planning), Bytemark (mobile ticketing) and Aimsun (traffic management/simulation).

“We had a lot of ingredients in our portfolio,” Welz went on. But the technology that the new firms bring would allow Siemens to provide “door-to-door mobility”. Marrying public transport with newer, private entrants to the market such as Uber and Lyft by more efficient use of data is vital, Siemens believes. Combining planning, booking, managing and paying for a trip into a single city-owned app is the way to go.

“The road user-centric approach is very important,” Welz insists. “To get me out of my car it has got to be convenient, efficient and attractive.” Travellers also need the security that a multimodal mobility system will work when you switch from one mode – such as bus – to another – such as carshare – without a hitch, he added.

Improved safety and more efficient traffic management are the two pillars of digitalisation, Welz continues. “Digitalisation is not just a buzzword,” he says. “Using historical data and predictive analytics can change traffic flow at an intersection, for example.”

Booth 319   

For more information on companies in this article

Related Content

  • Sampo Hietanen: “Most likely you're going to be the ‘magnificent corpse’ out of all this”
    August 21, 2024
    From the pitfalls of being first in the market, to putting your effort into creating an ecosystem, and the difficulties in gaining critical mass, Sampo Hietanen tells Adam Hill how much he’s learned from the rise and demise of MaaS Global
    Read More
  • TRA 2018: Vienna conference highlights
    June 5, 2018
    Digitalisation of transport systems, the regulation of new technologies and more charging points for electric vehicles in cities were among the talking points at this year’s Transport Research Arena conference. Alan Dron sifts through the highlights in Vienna. More than 3,000 transport sector specialists converged on TRA 2018, where the four-day event’s agenda included scores of topics covering regulation, technology and the effect of the digitalisation of road transport systems. Who should control those
    Read More
  • London needs just one road user charge, says report
    July 8, 2019
    London’s patchwork of road charging schemes should be replaced by a single, distance-based user charge, according to new research. Apart from anything else, it would be much fairer… The UK capital’s multiple road charging schemes require a radical overhaul, according to a new report by the Centre for London thinktank. The suggested solution is to replace existing levies on drivers with a single, distance-based user charge which would more fairly reflect how much, and at what time, people are using London
    Read More
  • Data collection becoming a crowded market
    October 26, 2017
    New ways of gathering data can revolutionise traffic and travel management, so is the writing on the wall for the traditional methods? Jon Masters reports. There are two big industries that stand to be revolutionised by massive increases in data – healthcare and transportation, says Finlay Clarke, the UK managing director of the smartphone sat nav traffic app, Waze. “At present we’re really only at the start of how cities, in particular, will be transformed,” he says.
    Read More

Highlighted Content