Public transit passengers benefit from Xerox Ride and Shop app

Mass transit passengers in Hoboken, New Jersey now have an even greater incentive to use public transit with the Shop and Ride app which offers discounts, savings and special offers from merchants along their routes.
November 2, 2016 Read time: 1 min

Mass transit passengers in Hoboken, New Jersey now have an even greater incentive to use public transit with the Shop and Ride app which offers discounts, savings and special offers from merchants along their routes.

The Shop and Ride app, powered by 4186 Xerox, delivers personalised, local, mobile offers to passengers based on their preferences and travel patterns. Beacon technology placed in local bus shelters and at merchant sites communicates with the app so users are notified of existing offers in the area or at a particular store. With a single touch, passengers can save a coupon to redeem it immediately or at a later time. Xerox provides the merchants with real-time tracking of deal conversions and anonymous data, such as the number of users who save, open and redeem the coupons, enabling them to make data-driven decisions based on which offers resonate most with consumers. The Shop and Ride app is available for download in the Apple store.

Related Content

  • June 1, 2016
    Xerox’s mobility app offers Mobility as a Service
    Andrew Bardin Williams looks at a new mobility app in Los Angeles and Denver that brings Mobility as a Service one step closer. Commuting today doesn’t have to require a single modal route. You can take Uber to the nearest light-rail station or a bus to the commuter line. Then on the other end of your trip, you can book a bikeshare the rest of the way to your office. For many who live in major metropolitan areas around the US this is a distinct reality as new ways to move from Point A to Point B continue to
    Read More
  • February 24, 2016
    Denver pilots new travel app
    The City and County of Denver, Colorado is piloting a new mobility platform from Xerox to help residents and tourists make transportation choices more easily. The platform, which includes the Go Denver app, also will provide data-driven insights into how Denver’s transportation infrastructure can be improved as the population continues to grow. The app takes an individual’s destination and desired arrival time, and calculates the different routes available, categorised by ‘sooner’, ‘cheaper’ and greener’
    Read More
  • June 29, 2022
    How public transit improves quality of life
    There are various reasons why Mobility as a Service is catching on more in Europe than the US – but there are still other ways in which access to mobility can be improved across the states, finds Gordon Feller
    Read More
  • May 30, 2013
    Apps help passengers avoided overcrowded public transport
    David Crawford reviews innovations in the comfort zone. Anyone who rides public transport knows that, perhaps second only to delays, overcrowding is a critical part of the passenger experience,” says Nir Erez, CEO of Moovit, the Israel-based social transportation app developer. The app is aimed at taking real-time user feedback on transit and making it available to a wider audience of travellers. Currently available on iPhone and Android, it plans to add Windows 8 and other platforms in the future. Moovit i
    Read More

Highlighted Content