ITS America and TSR sign road safety agreement

ITS America has taken a step towards speeding up the adoption of road safety technologies by partnering with a coalition of private sector companies. The deal with Together for Safer Roads (TSR) will see them collaborating as part of TSR’s Global Entrepreneur Program (GEP) to support early-stage firms with imaginative ideas. “We will support platforms that save lives and improve mobility for all roadway users, including drivers, pedestrians and cyclists,” said Shailen Bhatt, president and CEO of ITS Amer
June 5, 2018 Read time: 2 mins
© F11photo | Dreamstime.com
560 ITS America has taken a step towards speeding up the adoption of road safety technologies by partnering with a coalition of private sector companies. The deal with Together for Safer Roads (TSR) will see them collaborating as part of TSR’s Global Entrepreneur Program (GEP) to support early-stage firms with imaginative ideas.


“We will support platforms that save lives and improve mobility for all roadway users, including drivers, pedestrians and cyclists,” said Shailen Bhatt, president and CEO of ITS America.

The organisations want to find companies creating “new, safer road usage patterns and options, improving the safety outcomes of commercial drivers and operators, or focusing on putting people and their road safety vulnerabilities at the heart of product design”.

Applicants for the GEP go to www.togetherforsaferroads.org/safer-road-tech, will be selected by representatives from TSR, ITS America and the start-up community.

“Globally, one size doesn’t fit all. That is especially true for today’s transportation systems with the vision of zero deaths on the world’s roads,” said David Braunstein, president of TSR. “We look forward to combining our collective expertise to foster innovation that improves the health and safety for all.”

Booth 351

For more information on companies in this article

Related Content

  • ITS America’s 2013 annual meeting declared a major success
    April 25, 2013
    The Intelligent Transportation Society of America’s (ITS America) 23rd annual meeting and exposition has concluded in Nashville, with all parties declaring it a major success. The four-day event brought together nearly 2,000 of the nation’s top transportation officials, business and technology leaders, researchers and policymakers, who explored solutions for easing traffic congestion, financing and improving the nation’s transportation system, advancing life-saving vehicle technologies, and much more throug
    Read More
  • Tech giants could herald loss of MaaS policy control
    March 25, 2020
    With tech giants targeting the transport sector, could local authorities lose control of their means of delivering policy?
    Read More
  • Ford targets fully autonomous vehicle in 2021
    August 17, 2016
    Ford has announced its intention to have a high-volume, fully autonomous vehicle in commercial operation in 2021. The new vehicle will be a Society of Automotive Engineers-rated level 4-capable vehicle without a steering wheel or gas and brake pedals. It is being specifically designed for commercial mobility services, such as ride sharing and ride hailing, and will be available in high volumes. SAE level 4 is one level below full automation and is defined as ‘mode-specific performance by an automated
    Read More
  • Navigating the future: 30th ITS World Congress in Dubai
    June 25, 2024
    Ertico – ITS Europe is organising the ITS World Congress, which takes place from September 16-20 this year: here are some thoughts on why you should book your place…
    Read More

Highlighted Content