ITS America and TSR sign road safety agreement

ITS America has taken a step towards speeding up the adoption of road safety technologies by partnering with a coalition of private sector companies. The deal with Together for Safer Roads (TSR) will see them collaborating as part of TSR’s Global Entrepreneur Program (GEP) to support early-stage firms with imaginative ideas. “We will support platforms that save lives and improve mobility for all roadway users, including drivers, pedestrians and cyclists,” said Shailen Bhatt, president and CEO of ITS Amer
June 5, 2018 Read time: 2 mins
© F11photo | Dreamstime.com
560 ITS America has taken a step towards speeding up the adoption of road safety technologies by partnering with a coalition of private sector companies. The deal with Together for Safer Roads (TSR) will see them collaborating as part of TSR’s Global Entrepreneur Program (GEP) to support early-stage firms with imaginative ideas.


“We will support platforms that save lives and improve mobility for all roadway users, including drivers, pedestrians and cyclists,” said Shailen Bhatt, president and CEO of ITS America.

The organisations want to find companies creating “new, safer road usage patterns and options, improving the safety outcomes of commercial drivers and operators, or focusing on putting people and their road safety vulnerabilities at the heart of product design”.

Applicants for the GEP go to www.togetherforsaferroads.org/safer-road-tech, will be selected by representatives from TSR, ITS America and the start-up community.

“Globally, one size doesn’t fit all. That is especially true for today’s transportation systems with the vision of zero deaths on the world’s roads,” said David Braunstein, president of TSR. “We look forward to combining our collective expertise to foster innovation that improves the health and safety for all.”

Booth 351

For more information on companies in this article

Related Content

  • Moscow summit urges transit change
    June 11, 2019
    International ITS experts flocked to Russia for a new conference on the challenges of urban transit. Eugene Gerden reports from Moscow The Leaders in Urban Transportation Summit is a new international conference organised by the Moscow Department of Transport and Road Infrastructure Development. Dedicated to the latest developments in the field of ITS in the city of Moscow, it took place in the Moskva-Citi Business Center in April – and the intention is to make it an annual event. Senior transport o
    Read More
  • Stage is set for ITS America Annual Meeting
    May 18, 2012
    ITS America has announced that on Monday it will hold a key discussion event concerning intelligent transportation and its role in helping to solve America’s infrastructure crisis with national leaders including Ursula Burns, chairman and CEO of Xerox; Chris Vein, deputy White House chief technology officer; Robert Brown, Ford Motor Company’s VP of sustainability, environment and safety engineering; and Martin Thall, Verizon’s VP - telematics. This is just one of numerous sessions examining ways to bring in
    Read More
  • ‘Shining moment of opportunity for tolling’
    May 5, 2021
    Climate change is already affecting tolling operations in many parts of the world. IBTTA’s Bill Cramer explains how the sector can be seen as a proven funding and financing mechanism for surface transportation
    Read More
  • Transport can build legacy of hope
    November 30, 2020
    Racial and social injustice has come to the fore this year. Samuel Johnson, IBTTA president and Transportation Corridor Agencies CEO, explains what the industry can do to build ‘a legacy of hope and progress’
    Read More

Highlighted Content