Skip to main content

Get the measure of pedestrians with Iteris

Continuing its tradition of innovation through video detection algorithm work, Iteris will highlight its new PedTrax feature, an innovation on a par with SmartCycle, the world’s first bicycle detection and differentiation feature. With PedTrax, Iteris is adding pedestrian measurement capabilities to its industry leading advanced video detection systems: the company has over 120,000 Vantage Video Detection units installed worldwide.
September 13, 2016 Read time: 1 min

Continuing its tradition of innovation through video detection algorithm work, 73 Iteris will highlight its new PedTrax feature, an innovation on a par with SmartCycle, the world’s first bicycle detection and differentiation feature. With PedTrax, Iteris is adding pedestrian measurement capabilities to its industry leading advanced video detection systems: the company has over 120,000 Vantage Video Detection units installed worldwide.

PedTrax automates measurement of both the count, direction, and speed of pedestrians in crosswalks to provide insights on levels of street life.  With this enhanced data set, Iteris says that transportation officials can help make cities safer for pedestrians, with better-informed decisions based on foot traffic volume and speed to optimise signal timing, and to inform proactive improvements to signage and striping, intersection design, school crossing guard deployment, and even economic development programs. 

PedTrax presents reliable, current data for grant applications and performance monitoring with documented down-to-the-minute data as well as seasonal trends in pedestrian traffic patterns.

For more information on companies in this article

Related Content

  • Data is driving force behind TomTom's intelligent traffic management
    August 23, 2024
    The complexities of modern urban life have put unprecedented strain on transportation infrastructure. Traffic congestion, accidents, and inefficient resource allocation are persistent challenges. However, as Frans Keijzer, Bid Manager EMEA and APAC at TomTom Enterprise explains, a powerful tool has emerged to reshape the way we manage our roads: big data.
  • IN FOCUS: What Lidar does next
    March 16, 2023
    Automotive, tolling, robotics – outside of traffic, road safety and autonomous vehicles, what applications will move the dial in terms of Lidar during 2023? Quite a few, finds Adam Hill
  • Safety first in the Big Apple
    August 19, 2022
    For a variety of reasons, seniors are particularly vulnerable to traffic violence – but better road design can help. Adam Hill examines New York City’s new plan to keep older people from becoming collision statistics
  • Umovity: Revolutionising mobility through innovative technologies
    December 1, 2023
    United under the brand Umovity, PTV Group and Econolite join forces and introduce their new combined Mobility Tech Suite. The companies’ CEO Christian U. Haas explains the details