Caricaturist captures the best of Intertraffic

Sketch pads, tablet computers, even beer mats – all media in which Amsterdam-based caricaturist Jill Hesketh works when doing her drawings, whether at weddings, private parties…or trade shows.
April 6, 2016 Read time: 1 min
Sketch pads, tablet computers, even beer mats – all media in which Amsterdam-based caricaturist Jill Hesketh works when doing her drawings, whether at weddings, private parties…or trade shows.


Around half of Jill’s work is done at events like Intertraffic, where her skills attract an intrigued knot of onlookers as she takes six to seven minutes per drawing. The benefit for the companies such as parking specialists 3524 IPS Group that employ her?  Sitters type in their e-mail address so Jill – who can be found at www.caricaturist.nl -  can send them their electronic likeness. And the companies get an instant contact list.

“Parking can be a little bit boring,” admits IPS Group international marketing manager Nicole Ybarra. “This is a really good draw to get people into the booth.  We’ve had a lot of success with it.”

For more information on companies in this article

Related Content

  • UK prime minister criticises 'hare-brained' 20mph limit
    October 2, 2023
    15-minute city concept also under attack as ruling Conservative party seeks poll boost
    Read More
  • European sat nav competition starts today
    May 16, 2012
    Starting today, the European Satellite Navigation Competition 2011 will once again welcome companies, start-ups, research institutions, universities, and even individuals all over the world to submit their innovative ideas in the field of satellite navigation. The overall winner, the Galileo Master, will be chosen from the winners of more than 20 regions, and will receive a €20,000 prize and the opportunity to realise their project during a six-month incubation programme.
    Read More
  • Scorecard scores
    July 30, 2012
    For situations where normal cost-benefit analysis doesn't work, TNO has developed Scorecard. How can governments ascertain the best strategy for implementing innovative solutions that are influenced by knowledge and technology as well as political context, human behaviour, impact on process and organisation? TNO, the Netherlands-headquartered applied scientific research organisation, has created a scorecard that helps assess developments like SAFESPOT, the major European project which is designing cooperati
    Read More
  • Timing is everything, says DanLaw
    December 9, 2021
    DanLaw’s AutoLink and RouteLink work hand-in-hand to improve traffic signal management. The combination not only helps time traffic signals to improve vehicle flow and allows the safe and fast passage of emergency vehicles - but it can also lock down an intersection in the event of local emergency, such as a fallen pedestrian.
    Read More

Highlighted Content