BlueTOAD discovers new data from undiscoverable devices

Building on its existing Dynaflow real-time data analysis and predictive traffic information system, TrafficCast is at ITS America to introduce the fourth version of its BlueTOAD spectra Bluetooth signal sensor technology.
June 1, 2015 Read time: 1 min

Building on its existing Dynaflow real-time data analysis and predictive traffic information system, 826 TrafficCast is at ITS America to introduce the fourth version of its BlueTOAD spectra Bluetooth signal sensor technology.

BlueTOAD (Bluetooth Travel-time Origination And Destination) traces Bluetooth signals anonymously and is said to provide the granular data required by public agencies for planning and operations. This fourth generation of the technology can detect unique Bluetooth identifiers even when component devices are in non-discoverable mode.

TrafficCast’s vice president of public sector sales, Paul Misticawi, says: “With BlueTOAD Spectra, we project signal detections and match rates to soar. This new capability brings travel-time opportunities to lower volume roadways as well as increasing the capabilities of our origin-destination, intersection delay and travel-time reliability reports.”

For more information on companies in this article

Related Content

  • Machine vision takes ITS further than the eye can see
    January 5, 2016
    Vitronic’s John Yalda looks at how machine vision has become an integral part of many ITS deployments and why it complements, rather than replaces, ANPR. New and conventional business concepts like online shopping and mail order business are becoming more established in the cultures of fast-growing economies and increasing the demand for flexibility in the freight transportation and logistics industry. Road transport has become the preferred infrastructure for freight forwarding and several studies predict
    Read More
  • Cost saving multi-agency transportation and emergency management
    May 3, 2012
    Although the recession had dramatically reduced traffic volumes in the past few years, the economy was on the brink of a recovery that portended well for jobs but poorly for traffic congestion. Leaders of four government agencies in Houston, Texas, got together to discuss how to collectively cope with the expected increase in vehicles on the road. "They knew they couldn't pour enough concrete to solve the problem, and they also knew the old model of working in a vacuum as standalone entities would fail," sa
    Read More
  • C-V2X at heart of Iteris' Vantage CV
    December 19, 2023
    Traffic detection & connected vehicle safety applications combined into single solution
    Read More
  • Data goldmines offer rich pickings
    May 31, 2013
    Astronomical is not too grand a term to describe the current rate of growth in transportation-related data. Massive amounts of traffic related information, such as speed, volume, incidents and weather are being generated every second by road operators and users alike. Big data’ derives its name from the sheer amount and complexity of available raw data. Its potential value is starting to emerge among the intelligent transportation systems community. A gold rush is taking place to capture this value, with da
    Read More

Highlighted Content