Skip to main content

Xerox displays award winning innovations

Xerox is showcasing its latest transportation innovations in mobility and parking analytics, HOV/ HOT lane enforcement and mobility management here at ITS America 2016 San Jose. On display at Xerox’s booth is the Mobility Marketplace Platform, which is being used in cities like Los Angeles and Denver, branded under the name GoLA and GoDenver.
June 14, 2016 Read time: 2 mins
Joesph Averkamp with the Best of ITS Award

4186 Xerox is showcasing its latest transportation innovations in mobility and parking analytics, HOV/ HOT lane enforcement and mobility management here at ITS America 2016 San Jose. On display at Xerox’s booth is the Mobility Marketplace Platform, which is being used in cities like Los Angeles and Denver, branded under the name GoLA and  GoDenver.

Xerox created this flexible, easy platform to aggregate data sources and interface with various existing and emerging transport providers. The platform processes all the inputs to provide personalised travel suggestions that combine modes of transportation including personal (car, walk, bike), shared (ZipCar, bikeshare), ride hailing (Lyft, taxi) and public (bus, subway, train) options.

Xerox says this is the only transportation platform that combines public and private transportation options in a single trip and shares the environmental impact of a trip. Xerox is also highlighting its Mobile Analytics Platform
(MAP) and the Xerox Vehicle Passenger Detection System. MAP gives transportation managers unique perspectives on activity, including heat
maps that graphically illustrate levels of transportation activity on varying services (parking, tolling, transit) at any given moment in any part of a city.

The company says its Xerox Vehicle Passenger Detection System is the first to the market with a 95% accuracy rating up to 100 mph, and it aims to deter drivers from breaking carpool rules using patented video analytics identifying the number of empty versus occupied seats in a vehicle.

For more information on companies in this article

Related Content

  • Covid-19 cleared the air: ITS can keep it clean
    July 31, 2020
    Covid-19 has created cleaner air: ITS can help keep it that way – but it’s not going to be straightforward, as Graham Anderson discovers
  • Integrate systems to reduce roadside infrastructure
    January 27, 2012
    David Crawford reviews promising current developments. Instrumentation of the road infrastructure has grown to become one of the most dynamic sectors of the ITS industry. Drivers for its deployment include global concerns over the commercial and environmental pressures of traffic congestion, the importance of keeping drivers informed throughout their journeys, and the need to reduce accident rates and promote the safety of all road users, for example by enforcing traffic safety rules.
  • Let’s explore Phoenix: Getting transit right in the hottest city in the US
    March 4, 2024
    Ahead of ITS America's Conference & Expo in Phoenix, ITS International asked Transit Unplugged's Paul Comfort (with Tris Hussey) to offer some thoughts on urban mobility in this part of Arizona
  • Wi-Fi win-win for mass transit
    October 31, 2014
    David Crawford explores passenger and operator benefits of on-board Wi-Fi Urban commuters’ growing demand for continuous – and reliable - internet connectivity is spurring network operators into the rapid installation of high-grade Wi-Fi access on their surface and underground networks, as well as in their stations. Such moves are often a key part of strategies to maintain and increase ridership levels.