Whim offers new unlimited and monthly packages, Helsinki

MaaS Global has launched two new mobility packages in Helsinki that combines public transport, taxi services and car rental, via its mobile app, Whim. The unlimited monthly deal offers free access to all modes of transport for €499 (£440) while the urban monthly package provides an unlimited number HSL single tickets and price-capped 10-euro taxi rides in a 5km radius. Additionally, it offers a fixed €49 (£43) per day Veho car rental option.
December 4, 2017 Read time: 2 mins
8571 MaaS Global has launched two new mobility packages in Helsinki that combines public transport, taxi services and car rental, via its mobile app, Whim. The unlimited monthly deal offers free access to all modes of transport for €499 (£440) while the urban monthly package provides an unlimited number HSL single tickets and price-capped 10-euro taxi rides in a 5km radius. Additionally, it offers a fixed €49 (£43) per day Veho car rental option.


Whim’s Unlimited deal also provides an a daily Veho rental car service or an unlimited taxi rides under 5km as well as HSL single tickets. Whim’s monthly package also offering unlimited HSL journeys within the Helsinki borders to the first 3,000 users for €49 (£43). It also includes a month’s worth of HSL regional tickets costs for €99 (£87).

The mobile app combines the reservation and payment services and tickets of HSL public transport, Taksi Helsinki and Lähitaksi taxi services, Veho, Sixt and Hertz car rental which can be paid on a pay-as-you-go or monthly basis.

City bicycles and car sharing vehicles will be included in the deal early next year.

Sampo Hietanen, chief executive officer of MaaS Global, said: It’s time to shift from words to actions and in doing so, we lower the threshold of making the most of Länsimetro. For only ten euros most people living in the greater Helsinki area can make their way to the metro or train station closest to them. Add to this the fact that you can get a car for longer weekend trips for under 50 euros a day, we believe we really can make every-day life easier for people.”

“For the same cost of keeping an average car parked, unused, you now get the most effective way of moving around the city every day without the hassles of vehicle ownership. And if you, on certain occasions, need a bigger car or just want to have a more luxurious experience, you can upgrade by paying an extra fee for the day in question. We believe this kind of a solution appeals to the young, smart generation, to whom mobility and experience is more important than ownership. In addition to that, we are also competing with the decision of getting a second car for the family”, Hietanen added.

For more information on companies in this article

Related Content

  • Dutch survey shows drivers are in favour of road user charging
    January 16, 2012
    'Keep it simple, stupid' is an oft-forgotten axiom but in terms of road user charging it is entirely appropriate. So says the ANWB's Ferry Smith. A couple of decades ago, it might have been largely true that the technology aspects of advanced road infrastructure were the main obstacles to deployment. However, 20 years or more of development have led to a situation where such 'obstacles' are often no more than a political fig-leaf. Area-wide Road User Charging (RUC) is a case in point; speak candidly to syst
    Read More
  • Future of tolling: the priorities
    January 14, 2020
    In the final part of his investigation into the future of tolling technology, Josef Czako of Moving Forward Consulting asks what industry figures see as the priorities going forward…
    Read More
  • Contactless payments introduced on London's buses
    December 14, 2012
    Bus passengers in London can now use their use their contactless debit, credit or charge card to touch in on the yellow Oyster card readers and pay the single Oyster fare on any of London's 8,500 buses. Introducing the scheme, Transport for London (TfL) says the new payment option will also be good news for the approximately 36,000 people per day who board a bus and find they have insufficient pay as you go balance on their Oyster to pay for their journey as they will be able to use the other card they may
    Read More
  • P3s offer new options for public transit agencies
    March 28, 2018
    David Crawford welcomes new US guidance on public-private partnerships in the public transit sector. Public-private partnerships (P3s) are becoming increasingly favoured as a means of cost-effectively delivering much-needed public transit projects across the US. Previously, researched examples have tended to be on the large-scale while information on the potential for smaller, more localised schemes has been comparatively sparse. In a bid to fill that gap, the ‘Public Transportation Guidebook for Small
    Read More

Highlighted Content