Skip to main content

Whim offers new unlimited and monthly packages, Helsinki

MaaS Global has launched two new mobility packages in Helsinki that combines public transport, taxi services and car rental, via its mobile app, Whim. The unlimited monthly deal offers free access to all modes of transport for €499 (£440) while the urban monthly package provides an unlimited number HSL single tickets and price-capped 10-euro taxi rides in a 5km radius. Additionally, it offers a fixed €49 (£43) per day Veho car rental option.
December 4, 2017 Read time: 2 mins
8571 MaaS Global has launched two new mobility packages in Helsinki that combines public transport, taxi services and car rental, via its mobile app, Whim. The unlimited monthly deal offers free access to all modes of transport for €499 (£440) while the urban monthly package provides an unlimited number HSL single tickets and price-capped 10-euro taxi rides in a 5km radius. Additionally, it offers a fixed €49 (£43) per day Veho car rental option.


Whim’s Unlimited deal also provides an a daily Veho rental car service or an unlimited taxi rides under 5km as well as HSL single tickets. Whim’s monthly package also offering unlimited HSL journeys within the Helsinki borders to the first 3,000 users for €49 (£43). It also includes a month’s worth of HSL regional tickets costs for €99 (£87).

The mobile app combines the reservation and payment services and tickets of HSL public transport, Taksi Helsinki and Lähitaksi taxi services, Veho, Sixt and Hertz car rental which can be paid on a pay-as-you-go or monthly basis.

City bicycles and car sharing vehicles will be included in the deal early next year.

Sampo Hietanen, chief executive officer of MaaS Global, said: It’s time to shift from words to actions and in doing so, we lower the threshold of making the most of Länsimetro. For only ten euros most people living in the greater Helsinki area can make their way to the metro or train station closest to them. Add to this the fact that you can get a car for longer weekend trips for under 50 euros a day, we believe we really can make every-day life easier for people.”

“For the same cost of keeping an average car parked, unused, you now get the most effective way of moving around the city every day without the hassles of vehicle ownership. And if you, on certain occasions, need a bigger car or just want to have a more luxurious experience, you can upgrade by paying an extra fee for the day in question. We believe this kind of a solution appeals to the young, smart generation, to whom mobility and experience is more important than ownership. In addition to that, we are also competing with the decision of getting a second car for the family”, Hietanen added.

For more information on companies in this article

Related Content

  • PTV’s software solutions help cities combat congestion and pollution
    January 25, 2018
    Smart cities must rely on a mobility mix, real-time predictive models and collaborations, argues PTV’s Miller Crockart. Transport is reaching a new frontier and cities are at the forefront of the trend: for many urbanites, mobility no longer equals a privately-owned vehicle. They want on-demand services that cater for their individual mobility needs efficiently and sustainably - whether that is shared bikes or autonomous electric vehicles. Private car ownership will not drop overnight. The smooth
  • Cost benefit analysis ‘can’t be carried out with a cookbook’
    June 25, 2018
    There is far more to working out the worth of a project than simply filling in a few headings on a spreadsheet. David Crawford surveys some recent thinking from the US and Canada. Cost benefit analysis (CBA) “can’t be carried out with a cookbook”, warns US analyst Professor Robert J Brent. “ You can’t just get out a spreadsheet and fill in the data for all the headings. Each transport CBA should have something that is distinctive, in terms of location (for example, for a rural area), types of user
  • The future looks bright for ITS
    June 4, 2015
    Professor Eric Sampson talks about the past successes of ITS, its potential for the future and the challenges the industry faces. If anybody should know when Intelligent Transport Systems started that person is Professor Eric Sampson, a visiting professor at both Newcastle and London City Universities. Having spent 40 years working for the UK’s Department of Transport and other public administrations, Professor Sampson now supports the European Commission on ITS systems and advises ERTICO ITS-Europe and ITS
  • Manchester seeks smart but not selective transport solutions
    January 25, 2018
    Smarter transport relies on better communications both with travellers and between transport providers. Andrew Williams reports. Inrix’s prediction that the cost of traffic congestion will rise by 63% to £21bn per year by 2030 clearly illustrates that, in addition to the ongoing inconvenience and inefficiency, ongoing gridlock is a significant drain on the economy. It is against this backdrop that a Cisco-led consortium has launched CitySpire, a smart transport programme that uses location-based services a