Skip to main content

Whim offers new unlimited and monthly packages, Helsinki

MaaS Global has launched two new mobility packages in Helsinki that combines public transport, taxi services and car rental, via its mobile app, Whim. The unlimited monthly deal offers free access to all modes of transport for €499 (£440) while the urban monthly package provides an unlimited number HSL single tickets and price-capped 10-euro taxi rides in a 5km radius. Additionally, it offers a fixed €49 (£43) per day Veho car rental option.
December 4, 2017 Read time: 2 mins
8571 MaaS Global has launched two new mobility packages in Helsinki that combines public transport, taxi services and car rental, via its mobile app, Whim. The unlimited monthly deal offers free access to all modes of transport for €499 (£440) while the urban monthly package provides an unlimited number HSL single tickets and price-capped 10-euro taxi rides in a 5km radius. Additionally, it offers a fixed €49 (£43) per day Veho car rental option.


Whim’s Unlimited deal also provides an a daily Veho rental car service or an unlimited taxi rides under 5km as well as HSL single tickets. Whim’s monthly package also offering unlimited HSL journeys within the Helsinki borders to the first 3,000 users for €49 (£43). It also includes a month’s worth of HSL regional tickets costs for €99 (£87).

The mobile app combines the reservation and payment services and tickets of HSL public transport, Taksi Helsinki and Lähitaksi taxi services, Veho, Sixt and Hertz car rental which can be paid on a pay-as-you-go or monthly basis.

City bicycles and car sharing vehicles will be included in the deal early next year.

Sampo Hietanen, chief executive officer of MaaS Global, said: It’s time to shift from words to actions and in doing so, we lower the threshold of making the most of Länsimetro. For only ten euros most people living in the greater Helsinki area can make their way to the metro or train station closest to them. Add to this the fact that you can get a car for longer weekend trips for under 50 euros a day, we believe we really can make every-day life easier for people.”

“For the same cost of keeping an average car parked, unused, you now get the most effective way of moving around the city every day without the hassles of vehicle ownership. And if you, on certain occasions, need a bigger car or just want to have a more luxurious experience, you can upgrade by paying an extra fee for the day in question. We believe this kind of a solution appeals to the young, smart generation, to whom mobility and experience is more important than ownership. In addition to that, we are also competing with the decision of getting a second car for the family”, Hietanen added.

For more information on companies in this article

Related Content

  • Reducing congestion with Tomtom's historical traffic data
    December 5, 2012
    Historical traffic data provided by TomTom is being used by the local government in Spain’s Basque region to reduce road congestion at less cost. Old habits die hard. Photos from as far back as the 1930s show people counting cars by the roadside in order to provide congestion data to those running road networks. Today, such techniques are still used, albeit augmented by a range of automation technologies such as inductive loops, infra-red sensors and number plate recognition. Even with these advances, howe
  • LAMetro and Via launch ride-sharing service at three metro stations
    February 8, 2019
    The Los Angeles County Metropolitan Transportation Authority (LAMetro) has partnered with Via to offer a ride-sharing service to and from three metro stations. The one-year pilot, supported by a $1.3 million grant from the Federal Transit Administration, is being trialled at Artesia, El Monte and North Hollywood. Daniel Ramot, CEO and co-founder of Via, says the company’s passenger matching and vehicle routing algorithm will connect customers with the three transit hubs in their communities. Rid
  • Avoiding the call of the wild
    June 29, 2018
    Hitting an animal on a rural road can be fatal for all parties involved – but detecting and avoiding them requires clever technology. Andrew Williams carefully scans the horizon for details. Wildlife-vehicle collisions are an ever-present threat in rural areas around the world, and there is certainly nothing funny about suddenly finding an angry moose in your headlights on a sharp bend. A variety of detection and avoidance systems are currently in use or under development to help prevent your vehicle being
  • Report forecasts major growth in smart parking
    September 24, 2013
    According to new analysis by Frost & Sullivan, Future of Vehicle Parking Management Systems in North America and Europe, growth opportunities are expected to attract new start-ups in the parking industry, providing real-time parking applications. The industry is expected to witness investments and funding from venture capitalist (VC) firms, ranging from US$200-$250 million in the next three to five years. This is made evident through the emergence of companies, such as Streetline (US and Europe), ParkatmyHo