With distracted driving continuing to be a major road safety topic around the world, Volkswagen, Hong Kong, has produced an innovative advertisement designed to bring home the impact of mobile phone use whilst driving.
July 21, 2014
Read time: 1 min
With distracted driving continuing to be a major road safety topic around the world, 994 Volkswagen, Hong Kong, has produced an innovative advertisement designed to bring home the impact of mobile phone use whilst driving.
The latest figures from the World Health Organisation on road deaths make sobering reading – but they are particularly shocking when you consider how the relative poverty of countries contributes to high fatality rates, says Adam Hill
Around 1.35 million people died on the world’s roads in 2016, while road traffic injuries are now the leading cause of death among young people, according to new statistics from the World Health Organisation (WHO).
Perhaps the most sobering point from its latest research
Internet-connected cars are poised to flood the market in the near future. Pete Goldin considers the functionality they offer, the technology they use and the challenge they represent in terms of driver safety. Many vehicles on the road today offer some sort of internet connectivity and experts agree that this capability will become a competitive differentiator in the automotive industry in the next few years. The era of the digital vehicle, it seems, has started. “We clearly see that cars in the near f
