With distracted driving continuing to be a major road safety topic around the world, Volkswagen, Hong Kong, has produced an innovative advertisement designed to bring home the impact of mobile phone use whilst driving.
July 21, 2014
Read time: 1 min
With distracted driving continuing to be a major road safety topic around the world, 994 Volkswagen, Hong Kong, has produced an innovative advertisement designed to bring home the impact of mobile phone use whilst driving.
Xerox’s David Cummins talks to Colin Sowman about the lessons for city authorities from its survey of younger peoples’ attitude to transport. There can be no better way to get a handle on the future of transport demand than to ask the younger generation about how they view and consume today’s transport. Sociologists have called this group Generation Z – those born between 1995 and 2007 – which will make up 40% of all US consumers by 2020.
Motorists are now more worried about the dangers of distraction posed by technology and social media than drink-driving, according to the Institute of Advanced Motorist’s (IAM) first major survey into safety culture.
The Safety Culture Index report was launched today by the IAM, and is a study of more than 2,000 UK motorists’ attitudes to driving safety and behaviour on our roads. IAM claims it will form a definitive baseline to track changes over time, providing the opportunity to examine how attitudes
Volkswagen has launched an electric ‘free-floating’ car-share service called WeShare in Berlin.
The fleet comprises 1,500 e-Golfs, and they are to be followed by 500 additional e-up!vehicles in the German capital at the beginning of next year.
The first units of its full-electric ID.3 are due to be deployed in mid-2020, the manufacturer says.
Initially, WeShare will cover around 150 km2 – in the city centre and beyond the city train ring line. The service costs €0.19 per minute but will increase to
Snapper Services CEO Miki Szikszai and Chris Carson, CEO of Hayden AI, tell Adam Hill about synergy and partnership – and how to make use of data once you’ve gathered it
