With distracted driving continuing to be a major road safety topic around the world, Volkswagen, Hong Kong, has produced an innovative advertisement designed to bring home the impact of mobile phone use whilst driving.
July 21, 2014
Read time: 1 min
With distracted driving continuing to be a major road safety topic around the world, 994 Volkswagen, Hong Kong, has produced an innovative advertisement designed to bring home the impact of mobile phone use whilst driving.
Road safety continues to improve according to the latest figures from the US Department of Transportation. The recorded data shows that in 2009 the US had the lowest level of traffic fatalities since 1954.
Analysis released during National Distracted Driving Awareness Month by American Traffic Solutions (ATS), Distracted on Red, showcases the dangers of distracted driving behaviour and impact on red-light running. ATS sampled data from 67 intersections with red-light safety cameras across the United States over a three-month period. Distractions were coded into several categories, including cell phone use, looking away, eyes closed, smoking, eating/drinking, reading and applying make-up. ATS data showed distr
