TfL and Clear Channel team on interactive London bus stop

Transport for London (TfL) has partnered with media and advertising company Clear Channel UK to trial a real-time mapping tool at a Regent Street, London, bus stop. The new mapping tool, said to be the first of its kind to operate in a UK bus shelter, was developed and funded by Clear Channel to coincide with the Year of the Bus - a celebration of both the heritage of London buses and a look ahead to their future.
March 28, 2014 Read time: 2 mins
1466 Transport for London (TfL) has partnered with media and advertising company 1730 Clear Channel UK to trial a real-time mapping tool at a Regent Street, London, bus stop.  

The new mapping tool, said to be the first of its kind to operate in a UK bus shelter, was developed and funded by Clear Channel to coincide with the Year of the Bus - a celebration of both the heritage of London buses and a look ahead to their future.

Positioned on one of London’s busiest shopping streets at Piccadilly Circus’s bus stop ‘G’, the state-of-the-art digital screen incorporates TfL’s data feed of live departure information to allow passengers to track their bus in real time. Alongside live bus arrival information, the interactive panel offers wider transport network updates from the London Underground and real-time availability of nearby 5582 Barclays Cycle Hire bikes and docking points.  

The panel also offers local area information including maps and walking routes to tourist attractions, theatres and shops. Over the next two months, customer interaction with the panel will be monitored, by Clear Channel UK, and analysed to enhance the service.

For more information on companies in this article

Related Content

  • London’s mayor launches fund to help retire polluting diesel taxis
    July 28, 2017
    In the latest in a series of measures to clean up London’s toxic air, the Mayor of London, Sadiq Khan, and Transport for London (TfL) have launched a US£55 million (£42 million) fund to encourage the owners of the oldest, most polluting diesel black cabs to retire them from the Capital’s fleet. Taxis are a significant contributor to London’s toxic air quality, and are responsible for 16 per cent of NOx and 26 per cent of Particulate Matter (PM) road transport emissions in central London. From today, the own
    Read More
  • Aimsun & Yunex deliver digital twin for Tees Valley
    March 8, 2024
    Real-time data from Yunex's Stratos and UTC-UX systems is integrated with Aimsun Live
    Read More
  • Successful trials ‘prove effectiveness’ of speed limiting technology on buses
    March 18, 2016
    Transport for London (TfL) has completed trials of intelligent speed assistance (ISA) technology fitted to buses. The trials saw the technology, which prevents vehicles from accelerating over speed limits, fully tested on two bus routes that included a variety of road environments and differing speed limits. All buses fitted with ISA remained within the speed limit 97-99 per cent of the time, which TfL says proves the effectiveness of ISA. The extremely rare incidents of excess speeds were seen on downhi
    Read More
  • Shaking up the taxi market with smarter ride requests
    February 24, 2016
    Timothy Compston looks at the rise of Uber and ride request mobile apps. There is little doubt that the advent of Uber has come as major shock to established taxi operators and has caused regulators, cities and DOTs to rethink current regulations so they can keep pace with the changing dynamics of the marketplace.
    Read More

Highlighted Content