Texas Instruments makes most of image projection technology

The image projection technology used in most movie theatres is coming soon to an auto near you. Texas Instruments features a prototype extra large, automotive head up display (HUD) demonstrating digital light processing (DLP) technology. The prototype enables a field of view up to 12 degrees, more than double the traditional HUDs on the market today. “DLP enables a HUD to display more information,” said Alan Rankin, business development manager, DLP automotive solutions, Texas Instruments. The larger di
September 10, 2014 Read time: 2 mins
Sarah Dunn: “DLP will be as disruptive to the HUD market as broadband was to the Internet”

The image projection technology used in most movie theatres is coming soon to an auto near you. 7865 Texas Instruments features a prototype extra large, automotive head up display (HUD) demonstrating digital light processing (DLP) technology. The prototype enables a field of view up to 12 degrees, more than double the traditional HUDs on the market today.

“DLP enables a HUD to display more information,” said Alan Rankin, business development manager, DLP automotive solutions, Texas Instruments. The larger display could also better accommodate augmented reality to project traffic information such as speed limits and road signs in the driver’s field of vision.

One potential application is advanced driver assistance system (ADAS) information. Rankin believes DLP could support the ADAS display of the future.

“DLP will be as disruptive to the HUD market as broadband was to the Internet,” said Sarah Dunn, media manager, Texas Instruments.

Texas Instruments is also demonstrating the Jacinto Automotive Applications Processor – a high-performance, infotainment application device family – at the ITS World Congress.

%$Linker: 2 Asset <?xml version="1.0" encoding="utf-16"?><dictionary /> 4 99669 0 oLinkExternal www.TI.com Texas Instruments Website false /EasySiteWeb/GatewayLink.aspx?alId=99669 false false%>

For more information on companies in this article

Related Content

  • Measurement Specialities’ Roadtrax BL sensor keeps rolling
    March 24, 2014
    In an industry that prides itself on continual innovation, Measurement Specialities is at Intertraffic quietly celebrating 25 years of its hugely successful Roadtrax BL piezoelectric axle sensor. Installed in 65 countries across six continents, the sensor continues to enjoy sales growth of nearly 10% a year and the firm’s team see no reason why the product won’t have another 25 years life in it. “While our main markets are countries in the developed world, we are seeing a lot of applications in the devel
    Read More
  • Citilog innovation in smart sensors
    March 10, 2014
    Citilog, a global leader in AID (automatic incident detection), will use Intertraffic Amsterdam 2014 to introduce XcamEdge, a new innovation in the company’s XCam smart sensor series. Initially developed and designed for intersection control applications such as presence detection with XCam-p, the XCam range quickly expanded, with the XCam-ng, to smart detection for intersections with queue monitoring and anti-gridlock applications. Indeed, the latest success of the XCam-ng is the smart traffic control
    Read More
  • Xerox Licence Plate Recognition (XLPR) technology on show
    October 22, 2012
    Xerox is playing a leading part in the ITS World Congress this week through its presence in two executive, six special interest, and one technical session, as well as the company’s sponsorship of the VIP room. The company says it is using the event to underline its status as a global leader in business process and information technology services and the largest provider of mobility solutions to governments worldwide. As Xerox points out, for over 40 years it has worked together with transportation clients i
    Read More
  • Designa automates parking management
    March 3, 2014
    Germany-headquartered Designa will be at Intertraffic Amsterdam 2014 showing the future where fully automated parking management, together with web-based process management, become the norm. The company will also stress its long history of parking systems expertise, saying that for over 40 years, Designa has been a worldwide technological leader in parking management. Together with Axess, a specialist in access control equipment, and ilogs, a leading player in intelligent eCommerce platforms, the company pr
    Read More

Highlighted Content