Skip to main content

Texas Instruments makes most of image projection technology

The image projection technology used in most movie theatres is coming soon to an auto near you. Texas Instruments features a prototype extra large, automotive head up display (HUD) demonstrating digital light processing (DLP) technology. The prototype enables a field of view up to 12 degrees, more than double the traditional HUDs on the market today. “DLP enables a HUD to display more information,” said Alan Rankin, business development manager, DLP automotive solutions, Texas Instruments. The larger di
September 10, 2014 Read time: 2 mins
Sarah Dunn: “DLP will be as disruptive to the HUD market as broadband was to the Internet”

The image projection technology used in most movie theatres is coming soon to an auto near you. 7865 Texas Instruments features a prototype extra large, automotive head up display (HUD) demonstrating digital light processing (DLP) technology. The prototype enables a field of view up to 12 degrees, more than double the traditional HUDs on the market today.

“DLP enables a HUD to display more information,” said Alan Rankin, business development manager, DLP automotive solutions, Texas Instruments. The larger display could also better accommodate augmented reality to project traffic information such as speed limits and road signs in the driver’s field of vision.

One potential application is advanced driver assistance system (ADAS) information. Rankin believes DLP could support the ADAS display of the future.

“DLP will be as disruptive to the HUD market as broadband was to the Internet,” said Sarah Dunn, media manager, Texas Instruments.

Texas Instruments is also demonstrating the Jacinto Automotive Applications Processor – a high-performance, infotainment application device family – at the ITS World Congress.

%$Linker: 2 Asset <?xml version="1.0" encoding="utf-16"?><dictionary /> 4 99669 0 oLinkExternal www.TI.com Texas Instruments Website false /EasySiteWeb/GatewayLink.aspx?alId=99669 false false%>

For more information on companies in this article

Related Content

  • iMobility Forum lunch sessions discuss European mobility
    October 16, 2012
    iCar Support will be hosting the iMobility Forum "Let’s Lunch" sessions on its stand (C30). Whilst enjoying a complimentary lunch, visitors will have the opportunity to discuss with iMobility Forum Working Group representatives the latest achievements and challenges of European mobility. All day long, demonstrations by European projects (HeERO, Instant Mobility and Citylog) will allow delegates to discover the latest technological developments in ITS, and project presentations will further introduce the cha
  • SwRI launches Automotive Consortium for Embedded Security
    September 8, 2014
    Southwest Research Institute (SwRI) launched the Automotive Consortium for Embedded Security (ACES) to investigate leading-edge technologies and understand and reduce the risk of attack.
  • Durable traffic post developed by Pexco
    March 25, 2014
    Long life is a key feature of the durable Pexco City Post. This new product has undergone extensive testing at the Texas Transportation Institute (TTI), with 12 posts surviving a series of 99 vehicle impacts at a speed of 100km/h. The 100th impact test was even carried at a 112km/h and the products were able to withstand this without damage.
  • GTT Intergrates
    May 22, 2012
    Global Traffic Technologies’ new in-vehicle Opticom GPS system is said to allow integration with other on-board systems due to its many interface options. Plus, it’s easy to install, operate and troubleshoot, according to GTT, which has developed a very useful Opticom section on the company’s website.