Skip to main content

Technology ‘can challenge car ownership’, Whim’s Hietanen will tell conference

Technology now provides transport operators and authorities with an opportunity to compete with car ownership in the minds of consumers, Mobility as a Service (MaaS) inventor Sampo Hietanen will tell the forthcoming MaaS Market Conference in Atlanta. “Cities worldwide are facing increasing congestion and pollution, putting additional pressure on their transport systems. Technology now has the potential to change the way people travel and MaaS brings all travel options together in one seamless on-demand
April 24, 2018 Read time: 2 mins
Hietanen: MaaS has the potential to meet congestion challenges
Technology now provides transport operators and authorities with an opportunity to compete with car ownership in the minds of consumers, Mobility as a Service (MaaS) inventor Sampo Hietanen will tell the forthcoming 8545 MaaS Market Conference in Atlanta.  


“Cities worldwide are facing increasing congestion and pollution, putting additional pressure on their transport systems. Technology now has the potential to change the way people travel and MaaS brings all travel options together in one seamless on-demand service,” he will say.

In addition to Hietanen, ITS International has compiled an outstanding programme of presenters with keynotes from Zipcar founder Robin Chase and Paul Brubaker, CEO of the Alliance for Transport Innovation. Presenters from MARTA, STRA, Georgia Tech, trip planner SkedGo and the Center for Automotive Research will then analyse how on-demand services can dramatically alter the shape of transportation.

There are just two weeks remaining to book your place at the MaaS Market Conference (9 & 10 May) which is supported by the Georgia State Road & Tollway Authority (SRTA) and the City of Atlanta. The event is sponsored by A-to-Be, Cubic, Atkins, Egis, Emovis, Kapsch, Masabi, HNTB, Luminor and the IBTTA.

Attending this two-day event costs just US$675 and includes lunches, an evening networking event and refreshments.  

For a full-list of speakers and conference programme visit %$Linker: 2 External <?xml version="1.0" encoding="utf-16"?><dictionary /> 0 0 0 link-external www.maas-market.com false http://www.maas-market.com/ false false%> and book your place today.

Related Content

  • August 10, 2017
    Colorado DOT and partners to unveil self-driving work zone vehicle
    US manufacturer of TMA (truck mounted attenuator) trucks Royal Truck & Equipment is to unveil the Colorado Department of Transportation (CDOT) autonomous attenuator truck, along with partners at Colas UK, and Micro Systems. This work zone vehicle has been designed to revolutionise safety for roadway maintenance crews. Usually positioned behind road construction crews in order to protect workers from the travelling public, the Autonomous Impact Protection Vehicle (AIPV) is a self-driving TMA truck that incre
  • July 24, 2019
    Self-driving bus collides with pedestrian in Vienna
    A self-driving bus trial in the Austrian capital Vienna has been halted after a collision between a vehicle and pedestrian, says Bloomberg. Authorities are now investing the cause of the incident which led to minor injuries. According to Bloomberg, state broadcaster ORF says the Navya vehicle was driving at 7.5 miles per hour when it hit the 30-year-old woman in the knee. In a statement given to The Verge, Navya said witnesses had seen the pedestrian wearing headphones and looking at a mobile phon
  • July 23, 2013
    Gulf Traffic 2013 – the international meeting place for buyers and sellers
    The Gulf region is forging ahead with plans to improve its transportation infrastructure with US$121.3 billion worth of road and bridge projects already underway or in the planning phase.
  • September 30, 2015
    National Electronic Tolling Forum - call for abstracts now open
    Australia’s National Electronic Tolling Forum (NeTC) 2016, hosted by ITS Australia, takes place in Brisbane on 25 and 26 May 2016. The program committee is now inviting speakers to submit abstracts for consideration for presentation. Submission topics include: Customer service and tolling; Tolling back office systems; Enforcement and collection; Recent and upcoming projects in Australia, New Zealand, Asia Pacific and Global; Big Data – Collection, Exchange and Privacy Issues; Deadline for submissions