Technology ‘can challenge car ownership’, Whim’s Hietanen will tell conference

Technology now provides transport operators and authorities with an opportunity to compete with car ownership in the minds of consumers, Mobility as a Service (MaaS) inventor Sampo Hietanen will tell the forthcoming MaaS Market Conference in Atlanta. “Cities worldwide are facing increasing congestion and pollution, putting additional pressure on their transport systems. Technology now has the potential to change the way people travel and MaaS brings all travel options together in one seamless on-demand
April 24, 2018 Read time: 2 mins
Hietanen: MaaS has the potential to meet congestion challenges
Technology now provides transport operators and authorities with an opportunity to compete with car ownership in the minds of consumers, Mobility as a Service (MaaS) inventor Sampo Hietanen will tell the forthcoming 8545 MaaS Market Conference in Atlanta.  


“Cities worldwide are facing increasing congestion and pollution, putting additional pressure on their transport systems. Technology now has the potential to change the way people travel and MaaS brings all travel options together in one seamless on-demand service,” he will say.

In addition to Hietanen, ITS International has compiled an outstanding programme of presenters with keynotes from Zipcar founder Robin Chase and Paul Brubaker, CEO of the Alliance for Transport Innovation. Presenters from MARTA, STRA, Georgia Tech, trip planner SkedGo and the Center for Automotive Research will then analyse how on-demand services can dramatically alter the shape of transportation.

There are just two weeks remaining to book your place at the MaaS Market Conference (9 & 10 May) which is supported by the Georgia State Road & Tollway Authority (SRTA) and the City of Atlanta. The event is sponsored by A-to-Be, Cubic, Atkins, Egis, Emovis, Kapsch, Masabi, HNTB, Luminor and the IBTTA.

Attending this two-day event costs just US$675 and includes lunches, an evening networking event and refreshments.  

For a full-list of speakers and conference programme visit %$Linker: 2 External <?xml version="1.0" encoding="utf-16"?><dictionary /> 0 0 0 link-external www.maas-market.com false http://www.maas-market.com/ false false%> and book your place today.

Related Content

  • June 27, 2018
    Lyft offering free rides for cancer patients in Atlanta
    Lyft is offering free trips for cancer patients seeking treatment in Atlanta, US. The initiative is part of an extended partnership with the American Cancer Society (ACS). ASC uses Lyft’s Concierge web platform to request rides on behalf of patients who do not have a ride or who are unable to drive themselves, according to media reports. The programme will also launch in Cincinnati, Denver, Houston, Los Angeles, New Jersey, Philadelphia and St. Louis.
    Read More
  • June 7, 2016
    MaaS Alliance officially established
    Launched at the ITS World Congress in Bordeaux last October, the MaaS Alliance, a public-private partnership has been officially established as an independent organisation in Brussels. This first meeting in Glasgow is the opportunity to kick off the four working groups’ activities, Single market, End user perspective, Legal framework and Technical and to set a plan for further development of the Alliance. The Mobility as a Service (MaaS) topic itself is heavily represented at this year’s ITS European
    Read More
  • March 2, 2018
    ITS World Congress Copenhagen confirm tours ahead of early bird tickets
    ITS World Congress in Copenhagen has made additions to its schedule two weeks ahead of the release of early bird tickets. The event will now offer transport and mobility organisations technical visits in the region as well as one-on-one tours into the smart city which will provide information on how it has improved the lives of its citizens. A boat tour will deliver insights into sustainable solutions for a livable harbour while another one at the Ideon Science Park will present a sneak-peek into the fu
    Read More
  • March 21, 2019
    Karhoo unveils ‘roaming’ service with Taksee
    Ride-hailing platform Karhoo and Taksee – a Spanish provider of taxi services to the corporate market – have launched what they call a ‘roaming’ service. Taksee is currently available via phone and app in Spain, and just via app in a number of other European cities, including London, Paris, Amsterdam, Brussels and Rome. A Karhoo spokesperson told ITS International: “Taksee customers will be able to access taxis while they travel from country to country on the Taksee app. This will be facilitated by Ka
    Read More

Highlighted Content