Skip to main content

Technology ‘can challenge car ownership’, Whim’s Hietanen will tell conference

Technology now provides transport operators and authorities with an opportunity to compete with car ownership in the minds of consumers, Mobility as a Service (MaaS) inventor Sampo Hietanen will tell the forthcoming MaaS Market Conference in Atlanta. “Cities worldwide are facing increasing congestion and pollution, putting additional pressure on their transport systems. Technology now has the potential to change the way people travel and MaaS brings all travel options together in one seamless on-demand
April 24, 2018 Read time: 2 mins
Hietanen: MaaS has the potential to meet congestion challenges
Technology now provides transport operators and authorities with an opportunity to compete with car ownership in the minds of consumers, Mobility as a Service (MaaS) inventor Sampo Hietanen will tell the forthcoming 8545 MaaS Market Conference in Atlanta.  


“Cities worldwide are facing increasing congestion and pollution, putting additional pressure on their transport systems. Technology now has the potential to change the way people travel and MaaS brings all travel options together in one seamless on-demand service,” he will say.

In addition to Hietanen, ITS International has compiled an outstanding programme of presenters with keynotes from Zipcar founder Robin Chase and Paul Brubaker, CEO of the Alliance for Transport Innovation. Presenters from MARTA, STRA, Georgia Tech, trip planner SkedGo and the Center for Automotive Research will then analyse how on-demand services can dramatically alter the shape of transportation.

There are just two weeks remaining to book your place at the MaaS Market Conference (9 & 10 May) which is supported by the Georgia State Road & Tollway Authority (SRTA) and the City of Atlanta. The event is sponsored by A-to-Be, Cubic, Atkins, Egis, Emovis, Kapsch, Masabi, HNTB, Luminor and the IBTTA.

Attending this two-day event costs just US$675 and includes lunches, an evening networking event and refreshments.  

For a full-list of speakers and conference programme visit %$Linker: 2 External <?xml version="1.0" encoding="utf-16"?><dictionary /> 0 0 0 link-external www.maas-market.com false http://www.maas-market.com/ false false%> and book your place today.

Related Content

  • December 19, 2016
    ITS associations highlight road safety, video analysis, new regulations
    ITS Australia has welcomed the country's National Transport Commission's roadmap of regulatory reform for automated vehicles, Ertico-ITS Europe has been appointed as the work-package leader for dissemination, exploitation and standardisation for the EU’s Cloud LSVA, French opportunities in the Italian ITS market formed the theme of ITS France’s first international breakfast meeting, TTS Italia vice president Diego Galletta highlighted the role of new technology solutions, Chris Philip, ITS Canada’s new boar
  • April 30, 2018
    VW goes electric in China
    Volkswagen will invest €15bn in electric and autonomous vehicles (AVs) in China by 2022, according to a report by Euractiv.com. Herbert Diess, the German carmaker’s chief executive, claimed at a press conference in Beijing that the money would make mobility cleaner, safer and more intelligent to help improve people's lives.
  • March 19, 2018
    Flir focuses on technologies to smooth traffic flows
    Flir Intelligent Transportation Systems is highlighting that the company is revolutionising how traffic flows on roadways throughout the world: innovative, field-proven solutions help keep vehicles, pedestrians, and bicycles moving safely and smoothly. By combining video and thermal cameras with intelligent video analytics, radars, V2X communication technology with traffic management and data analytics software, Flir ITS has solutions, currently used all over the world, to keep all transport modes safe and
  • March 21, 2018
    Haenni shows lightweight solution for low-speed WIM
    The WL400 is a new portable low-speed weigh-in-motion (WIM) wheel load strip sensor which is making its first appearance at Haenni’s stand in hall 10. Designed for pre-selection of vehicles, the 80mm wide sensor has an accuracy of ±2% (excluding external factors) at speeds of up to 20km/h and a capacity of 30tonnes per axle.