TARC unveils MaaS platform in Kentucky

The Transit Authority of River City (TARC) has released a mobility app in Louisville, Kentucky, which allows users to plan and book trips across multiple modes of transport. TARC says the integrated mobility platform allows users to access Uber, Lyft, Bird’s scooters and LouVelo’s bike-share service. Sumithra Jagannath, digital president at ZED, says the company’s Mobility as a Service (MaaS) platform is powering the app and provides “analytics and real-time data on system usage, origins and destination
May 31, 2019 Read time: 2 mins

The 7027 Transit Authority of River City (TARC) has released a mobility app in Louisville, Kentucky, which allows users to plan and book trips across multiple modes of transport.

TARC says the integrated mobility platform allows users to access 8336 Uber, 8789 Lyft, Bird’s scooters and LouVelo’s bike-share service.

Sumithra Jagannath, digital president at ZED, says the company’s Mobility as a Service (8356 MaaS) platform is powering the app and provides “analytics and real-time data on system usage, origins and destinations of trips per mode of travel, transportation cost savings to riders from app usage and more”.

Ferdinand L. Risco Jr., TARC executive director, says: “The app will also stream activities, entertainment, landmarks and parking availability in the Greater Louisville region, all in real-time.”

TARC intends to add real-time parking availability and an integrated parking solution to the platform later this year, allowing users to pay for their full trip, across all platforms from within the app.

Related Content

  • September 26, 2019
    Lyft app gets bike lanes to encourage safer cycling
    Lyft is adding protected bike lanes and bike-friendly routes to its app to encourage more people to use two-wheeled transportation. The Verge reports that the protected bike lanes will appear as dark green lines in the app while bike-friendly routes that are less protected will be represented as dotted green lines. The feature is available for Lyft bikes and scooter-sharing services on iOS devices, with Android to follow soon. Lyft’s head of micromobility policy, Caroline Samponaro, says: “Each ride
    Read More
  • April 4, 2018
    Whim announces packages ahead of UK launch in West Midlands
    Helsinki-based Whim has released packages and pricing for its Mobility as a Service (MaaS) platform ahead of the UK launch in the West Midlands, on the 5 April 2018. The MaaS Global solution is designed with the intention of integrating journey planning, reservations, payments and subscriptions into one app. Offers include a pay as you go option as well as the Whim Everyday £99 ($139) per month package which comes with unlimited public transport for taxis and car hire availability. In addition, the Whim
    Read More
  • March 28, 2018
    P3s offer new options for public transit agencies
    David Crawford welcomes new US guidance on public-private partnerships in the public transit sector. Public-private partnerships (P3s) are becoming increasingly favoured as a means of cost-effectively delivering much-needed public transit projects across the US. Previously, researched examples have tended to be on the large-scale while information on the potential for smaller, more localised schemes has been comparatively sparse. In a bid to fill that gap, the ‘Public Transportation Guidebook for Small
    Read More
  • August 6, 2019
    ITS European Congress: safer and cleaner mobility
    Smart mobility and the increasing digitalisation of transport were among the main themes of this year’s ITS European Congress in the Netherlands. Ben Spencer picks some highlights from conference sessions which considered possible future developments Navigating between the Evoluon conference centre - a former science museum that resembles a giant-sized UFO - and an automotive campus, there was a lot to see at the 13th ITS European Congress in Brainport, Eindhoven. Organised by Ertico – ITS Europe and th
    Read More

Highlighted Content