Skip to main content

Swarco completes Lacroix traffic tech division acquisition

Austrian company gains bigger footprint in France and Spain through buy
By Adam Hill January 21, 2025 Read time: 2 mins
Signing up: Lacroix CEO Vincent Bedouin (left) and Swarco CEO Michael Schuch

Swarco has completed its acquisition of the traffic technology division of French firm Lacroix.

Lacroix City-Mobility comprises three companies that manufacture signal heads, controllers, and variable message and passenger information signs, as well as providing software for cooperative ITS (C-ITS) and Vehicle to Everything (V2X) communication. 

It had combined sales of €27.3 million in 2023 and employs around 120 people at sites in Carros (southern France), Ploufragan (northern France) and Madrid (Spain).

“We have been successfully selling into the French market through esteemed partnerships for many years without having our own base in the country," says Swarco CEO Michael Schuch.

The acquisition is "a promising opportunity for us to amplify our presence in the French-speaking traffic technology markets, as well as in Spain". 

"By uniting Lacroix City-Mobility’s expertise, geographic reach and reputation with our market-leading ITS products, systems and solutions, we are excited about the potential for substantial advancements."

Lacroix has divested its traffic tech business in order to focus on industrial Internet of Things (IoT) solutions and electronic equipment "for critical applications". 

Lacroix CEO Vincent Bedouin says the sale "will enable the City-Mobility segment to achieve its full potential over the long term". 

"This divestment will enable us to focus our energies on the markets in which we are best positioned to capture value, while supporting the group's ambitions in terms of positive environmental impact.”

For more information on companies in this article

Related Content

  • ITS America 2021: best of both worlds
    April 29, 2021
    ITS America’s rearranged Annual Meeting will take place in Charlotte, North Carolina, in early December. It is going to be Covid-safe and full of great content – both in-person and online
  • EasyPark finalises Parkopedia acquisition
    February 25, 2025
    Combination provides accurate mapping and payment solutions
  • Suppliers reshape to provide tolling and traffic management expertise
    August 2, 2013
    Jason Barnes examines the trend towards single source supply of complete tolling and traffic management solutions with some senior tolling industry figures. Only a few years back, the major tolling system suppliers were aggressively positioning themselves as one-stop shops for tolling solutions and operations. No sooner has that little flurry of innovation settled than another trend has emerged – tolling companies wanting to become major ITS suppliers as well. Various tolling company seniors have in recent
  • Porsche SE completes acquisition of PTV
    September 15, 2017
    The sale of nearly 100 percent of PTV Planung Transport Verkehr (PTV), Karlsruhe, to Porsche Automobil Holding (Porsche SE), Stuttgart, announced in June, has now been completed. PTV provides software for traffic planning and management and transport logistics.