Smart screens at Heathrow compare live airport transfer options

Screens have been installed at London’s Heathrow Terminal 2, showing passengers live price and journey time comparisons between taxis and the airport’s train service to central London. The screens combine real-time traffic, weather and Heathrow Express train service information into one user-friendly data feed, or journey comparison generator, at the terminal’s baggage reclaim zone. This summer the screens at each baggage carousel will be translated to the main language of people on the arriving fligh
April 21, 2015 Read time: 2 mins
Screens have been installed at London’s Heathrow Terminal 2, showing passengers live price and journey time comparisons between taxis and the airport’s train service to central London.

The screens combine real-time traffic, weather and Heathrow Express train service information into one user-friendly data feed, or journey comparison generator, at the terminal’s baggage reclaim zone.

This summer the screens at each baggage carousel will be translated to the main language of people on the arriving flight and later in the year they will be installed across Heathrow’s Terminals 3 and 5. The aim is to help customers make the fastest and cheapest choice of onward travel.

The project was jointly devised and created by Heathrow Express, which connects Heathrow and Paddington in just 15 minutes, every 15 minutes; JCDecaux Airport UK, which sells media space; and digital agency DOOH.com, which links digital networks.

DOOH.com tackled the complex task of bringing together five different layers of real-time data feeds, including GPS traffic information used in 1692 TomTom car satellite navigation systems, Google, Highways England, the Meteorological Office and timetable information from Heathrow Express.

For more information on companies in this article

Related Content

  • ITS World Congress premieres Kongressnavigator
    September 26, 2012
    Available for download from this week, the ITS World Congress ‘Kongressnavigator’is the first app to combine all the most important things at a congress. It helps visitors navigate through the city and the congress centre, and it integrates the conference programme, transportation schedules and tickets. All this comes together on the smartphone - now available for the iPhone, Android and as a mobile web application.
    Read More
  • And warns drivers who get into the zone
    September 18, 2020
    API links with satnav to tell motorists if they are entering congestion zones or low-emission areas
    Read More
  • Big wheels keep on turnin’
    August 21, 2018
    Many of the great and the good in the global mobility sector gathered at this year’s Movin’ On event in Montreal. Measured regulation of technologies and safety issues were major themes, reports David Arminas. *Bibendum is the original name for the Michelin Man, the symbol of the Michelin tyre company Autonomous vehicles, platooning, smart intersections and safety – these were the talking points over two-and-a-half days of the Movin’ On event in Montreal, Canada. Everyone in the mobility sector is at the
    Read More
  • Progressing work zone safety systems
    February 1, 2012
    David Crawford investigates progress in a key safety area - work zones. Highway construction zone safety is taken seriously enough in the US to merit a special spring National Work Zone Awareness Week, which in 2010 ran from 19-23 April. Headed by the US Department of Transportation's Federal Highway Administration (FHWA), this aims to reduce an annual toll of work zone deaths - 720 in 2008 (an average of one every 10 hours) with more than 40,000 traffic injuries (an average of one every 13 minutes).
    Read More

Highlighted Content