Santa travels across the UK on Renault Retail Group's electric sleigh

Renault Retail Group (RRG) has provided Santa with an electric sleigh to visit and deliver gifts to residents, charities and businesses in London, Cardiff, Cannock and Manchester during a four-day journey in which a full electric charge was applied between 112 -186 miles.
December 22, 2017 Read time: 1 min
8655 Renault Retail Group (RRG) has provided Santa with an electric sleigh to visit and deliver gifts to residents, charities and businesses in London, Cardiff, Cannock and Manchester during a four-day journey in which a full electric charge was applied between 112 -186 miles.


Local social media users directed the route by requesting gifts and visits on twitter and facebook with the hashtag #SantGoesElectric.

The sleigh's is said to cost as little as 2p per mile as well as generate 0% emissions.
 
Ashley Wade, group marketing manager for RRG said: “Who travels a long way at the end of the year, with a lot of stuff? Santa that’s who! We decided it was time for Santa to go electric with the Renault Zoe. A fun story with environmental statistics on ‘reindeer emissions’ and free chocolate was the perfect way to engage the public with electric cars”.

Related Content

  • November 2, 2018
    Port Authority of New York to go all-electric
    A leading US public transportation agency has become the first in the country to embrace the Paris Climate Agreement, and will introduce an all-electric airport shuttle bus fleet. The voluntary Paris deal is aimed at curbing global temperature rise to under 2 degrees Celsius. As part of a commitment to achieving this, the Port Authority of New York and New Jersey says it will aim to reduce greenhouse gas (GHG) emissions by 35% by 2025 – and 80% by 2050. Its shuttle fleet will consist of 36 electric vehicl
    Read More
  • November 1, 2018
    Bologna rewards ‘green’ travel with free beer
    Travellers in the Italian city of Bologna are being incentivised to give up their cars with the offer of beer, ice cream or cinema tickets. An anti-pollution initiative rewards people who cycle, walk or take public transport. A hundred local businesses have signed up to the programme – called Bella Mossa (or ‘Good Job’) - to give away discount vouchers, the BBC reports. Funded by the European Union and Bologna’s local government, Bella Mossa runs for six months of the year. Users download an app, log thei
    Read More
  • February 27, 2012
    Re-set the clock
    The route of the London to Brighton Veteran Car Run, the world's longest-running motoring event, passes right by the end of the street where I live.
    Read More
  • August 25, 2020
    TfL launches app to aid social distancing
    App provides accessibility information for disabled users, TfL says. 
    Read More

Highlighted Content