Skip to main content

Royal award for Safer Roads Berkshire

After three years of a pioneering new approach to road safety in the county, Safer Roads Berkshire is being recognised with a prestigious royal award. The Prince Michael International Road Safety Award is presented in recognition of their outstanding contribution to improving road safety.
November 24, 2014 Read time: 2 mins

 After three years of a pioneering new approach to road safety in the county, Safer Roads Berkshire is being recognised with a prestigious royal award. The Prince Michael International Road Safety Award is presented in recognition of their outstanding contribution to improving road safety.

Since April 2011, Safer Roads Berkshire has been operating under a completely redesigned structure to protect public investment and maintain expertise working to improve safety on Berkshire’s roads. The new way of delivering road safety has reduced costs, increased output and helped to deliver a wider range of more effective road safety initiatives to support each authority. A programme of work now exists to address issues ranging from pedestrian training and child car seat use through to cycle safety, driving for work and risks associated with ageing. All of these projects are being backed up by rigorous evidence and evaluation.

His Royal Highness Prince Michael of Kent approved the recommendation of the judging panel that the Safer Roads management service should receive an award. The judges concluded that the nomination was “a fine example of good quality road safety management”.

Related Content

  • Missouri’s smart solution for rural road monitoring
    July 7, 2017
    David Crawford sees how Missouri is using commercially available information to rapidly improve monitoring and driver information on rural highways. Missouri is a predominantly rural state with the second largest number of farms in the country and agriculture the main occupation in 97 of its 114 counties. US statistics starkly reveal how road accidents in rural areas tend to be more serious than in urban regions and of the 32,000 US motorists killed each year, 54% die on roads in rural areas even though onl
  • ITS European Congress: safer and cleaner mobility
    August 6, 2019
    Smart mobility and the increasing digitalisation of transport were among the main themes of this year’s ITS European Congress in the Netherlands. Ben Spencer picks some highlights from conference sessions which considered possible future developments Navigating between the Evoluon conference centre - a former science museum that resembles a giant-sized UFO - and an automotive campus, there was a lot to see at the 13th ITS European Congress in Brainport, Eindhoven. Organised by Ertico – ITS Europe and th
  • Wireless technology aids city-wide traffic management
    October 10, 2012
    An extensive hybrid communications network in the County of Los Angeles is proving the capability and benefits of modern wireless technology for traffic management across wide areas. Wireless communications technology has found a welcoming test bed for use in traffic management systems, in the County of Los Angeles. The county has long running programmes synchronizing and monitoring traffic signals over large areas. In the process, combined with installation of advanced traffic management systems (ATMS), th
  • VRU safety report urges enforcement
    March 18, 2020
    Enforcement must be at the heart of a drive to reduce vulnerable road user deaths and injuries, says the latest report from the European Transport Safety Council. Its facts and figures give authorities the justification to invest more in camera technology and other ITS solutions