Skip to main content

Ridesharing market attracts investors in Europe and North America

Investors are racing to claim a stake in the potential multibillion-dollar ridesharing market. Advances in Technology that aid in the adoption of ridesharing, while governmental policy support, such as high-occupancy vehicle (HOV) lanes and toll-fee waivers, are bolstering market evolution, says Frost and Sullivan. The North American and European ridesharing market will see strong growth, with rideshare operators rolling out new business models to target niche customer segments. And in the European marke
December 16, 2016 Read time: 3 mins
Investors are racing to claim a stake in the potential multibillion-dollar ridesharing market. Advances in Technology that aid in the adoption of ridesharing, while governmental policy support, such as high-occupancy vehicle (HOV) lanes and toll-fee waivers, are bolstering market evolution, says Frost and Sullivan.

The North American and European ridesharing market will see strong growth, with rideshare operators rolling out new business models to target niche customer segments. And in the European market a fixed ridesharing is expected to dominate by 2025, although dynamic ridesharing is also picking up pace.

2097 Frost & Sullivan’s Automotive & Transportation Growth Partnership Service program, which offers, among other things insights into powertrains, carsharing and smart mobility management has recently released two analyses of ridesharing,  North American Ridesharing Market Opportunities and  European Ridesharing Market Opportunities

“Ridesharing has emerged as a smart, clean and powerful tool to deal with the fallouts of urbanisation and the development of mega cities,” said Mobility Research Analyst Albert Geraldine Priya. “Ridesharing can reduce the number of cars needed on urban roads globally by up to 2.49 million vehicles, decrease vehicle kilometres travelled by 40.19 billion and lower the corresponding end-of-life (EOL) emissions by 15.9 megatons.”

As business models continue to evolve in this new market, the most popular ones like RidewithVia and Matchrider combine the benefits of ridesharing and taxi hailing activity in this space, vehicle original equipment manufacturers (OEMs) are interested in partnering with or in investing in ridesharing ventures. Some prominent deals in the ridesharing market include BMW’s investment in Scoop, GM’s investment in Flinc and Daimler’s investment in Via. Technology companies have also joined in Facebook, for example, recently announced plans to add a ridesharing option to its events page.

In Europe, France is the biggest market for ridesharing, holding almost 26 per cent of it though this spot may well be relinquished   to Germany by 2025.  Germany, France, the UK, Italy and Spain together make up 85 per cent of the ridesharing market.

The largest player in France is BlaBlaCar, serving almost 10 per cent of the population. New dynamic ridesharing operators like Heetch, Karos, Citygoo are testing the waters in major countries like France and Germany only. With support from local governments other players such as Carma are also expanding their presence.

Corporate ridesharing is the most popular in the UK. The country boasts major corporate ridesharing players like Liftshare and Faxi. Corporate ridesharing is also picking up in  other countries with players such as  Wayzup and Twogo offering customised solutions to corporate.

However, large sections of prospective users are still relatively unaware of the ridesharing concept or the actual differences between ridesharing, hailing and carsharing.

“Nevertheless, the growing synergies among various ridesharing stakeholders will bring about a sea change in the shared mobility ecosystem,” noted Priya. “Ridesharing is expected to become a mainstream mode of mobility in cities by 2025 and is likely to expand to include different models on the same platform. Autonomous vehicles are expected to disrupt ridesharing models by merging ‘self-driven’ and ‘to-drive’ options beyond 2025.”

Related Content

  • October 5, 2016
    New riders get onboard the metabustrip
    Bus travel booking is moving into the digital age as David Crawford discovers. A global surge in demand for intercity bus travel is fuelling new initiatives to make it easier for passengers to access information and book via the web by, fo example, using multi-sourced metasearch engines
  • April 20, 2012
    Plug-in hybrid technology for Ford super-duty trucks
    Azure Dynamics Corporation, a specialist in the development and production of hybrid electric and electric components and powertrain systems for commercial vehicles, has announced an agreement with Ford Motor Company whereby Azure will integrate its proprietary plug-in hybrid (PHEV) technology into the Ford F-Series Super Duty product line.
  • July 14, 2014
    Traffic management market ‘worth US$16.89 billion by 2019’
    A recent study by MarketdsandMarkets, Traffic Management Market by Solutions, Displays & Systems (Full Pedestrian, Parking Space and Toll Management, Above Ground Pedestrian and Vehicle Detection) - Global Advancements, Projects, Worldwide Forecast & Analysis (2014 - 2019) analysed and studied the major market drivers, restraints, and opportunities in North America, Western Europe, CIS and Eastern Europe, Middle East and Africa, Asia-Pacific and Latin America. The study reports that the traffic manageme
  • July 23, 2015
    Australian ITS market 2015-2020
    The latest research report from Research and Markets indicated that the total Australian intelligent transportation systems (ITS) market is expected to reach US$1,130.2 million by 2020, at a CAGR of 14.41 per cent between 2015 and 2020. According to the report, Australia Intelligent Transport System (ITS) Market by Application, System (ATMS, ATIS, ITS-enabled Transportation Pricing Systems, APTS and CVO), and Territory (New South Wales, Victoria, Queensland, Western Australia, Rest of Australia) - Foreca