New mobility service for Hamburg

MOIA, the mobility arm of the Volkswagen Group (VW), and Hamburger Hochbahn (Hochbahn) are jointly working on the development of a new and environmentally-friendly mobility service for Hamburg, Germany.
June 16, 2017 Read time: 2 mins

MOIA, the mobility arm of the Volkswagen Group (VW), and Hamburger Hochbahn (Hochbahn) are jointly working on the development of a new and environmentally-friendly mobility service for Hamburg, Germany.

As part of this project, an on-demand electric shuttle service is set to go into operation in 2018 to supplement the public transport network and provide an attractive alternative to travelling by car and add a mobility solution to the current range of car-sharing vehicles and rental bikes that can be booked online.

MOIA is currently developing a vehicle for up to six passengers that will be powered only by electricity and completely emission-free. The aim is to roll out the service with around 200 electric shuttle vehicles in Hamburg in 2018 following a successful test run. A further expansion of the fleet is planned for 2019. Following its introduction in Hamburg, MOIA plans to launch the service in other cities.

Passengers will be able to book the service via the app on their smartphone by entering their location and destination. The MOIA shuttle will then fulfil the journey requests of passengers who are travelling in a similar direction. An algorithm will combine these requests, plan the route and calculate the journey duration and arrival times for each individual passenger.

The new service will be fully financed by MOIA and use the company’s own vehicles and drivers.  The project is the result of a strategic partnership that the Free and Hanseatic City of Hamburg entered into with the Volkswagen Group of last year. The two partners will work on innovative solutions for three years in order to make the city’s traffic cleaner, safer and more efficient, with the aim of making Hamburg a model city for urban mobility concepts.

Related Content

  • Car2Go launches e-car rental service in central Paris
    January 17, 2019
    Daimler subsidiary Car2go has made its electric car rental service available to Parisian users in a 77km square area within the city’s Périphérique motorway. Drivers are charged between €0.24 to €0.34 per minute depending on the location and time of the rental, and can charge the vehicles at around 1,100 charging stations in the French capital. The details flesh out Car2go’s announcement last year of plans to deploy 400 electric Smart EQ Fortwo vehicles in the city. The company intends to add more ve
    Read More
  • Transport Systems Catapult boss: ‘We can’t build our way out of congestion’
    March 4, 2019
    The UK Transport Systems Catapult’s CEO Paul Campion talks to Colin Sowman about helping companies develop tomorrow’s solutions – and explains why you can never build your way to empty roads The future of mobility is going to be driven by services.” That’s the opening position of Paul Campion, CEO of the Transport Systems Catapult (TSC) – the UK government organisation set up to help boost transport-related employment and the economy. Campion was previously with IBM and describes himself as a ‘techno o
    Read More
  • New Copenhagen metro line looks to halve carbon footprint
    June 13, 2023
    Cowi-Arup joint venture hired by Metroselskabet to 'set new standards' for city metros
    Read More
  • Kapsch looks to the future
    December 16, 2014
    Colin Sowman reports from a two-day meeting where industry leaders, academics and political advisers presented their thoughts on the future of mobility. Most governments do not dare to introduce tolling systems… they are too frightened.” So said Georg Kapsch in his capacity of chief operating officer of Kapsch TrafficCom, during a forward-looking press event at the company’s headquarters in Vienna.
    Read More

Highlighted Content