New mobility service for Hamburg

MOIA, the mobility arm of the Volkswagen Group (VW), and Hamburger Hochbahn (Hochbahn) are jointly working on the development of a new and environmentally-friendly mobility service for Hamburg, Germany.
June 16, 2017 Read time: 2 mins

MOIA, the mobility arm of the Volkswagen Group (VW), and Hamburger Hochbahn (Hochbahn) are jointly working on the development of a new and environmentally-friendly mobility service for Hamburg, Germany.

As part of this project, an on-demand electric shuttle service is set to go into operation in 2018 to supplement the public transport network and provide an attractive alternative to travelling by car and add a mobility solution to the current range of car-sharing vehicles and rental bikes that can be booked online.

MOIA is currently developing a vehicle for up to six passengers that will be powered only by electricity and completely emission-free. The aim is to roll out the service with around 200 electric shuttle vehicles in Hamburg in 2018 following a successful test run. A further expansion of the fleet is planned for 2019. Following its introduction in Hamburg, MOIA plans to launch the service in other cities.

Passengers will be able to book the service via the app on their smartphone by entering their location and destination. The MOIA shuttle will then fulfil the journey requests of passengers who are travelling in a similar direction. An algorithm will combine these requests, plan the route and calculate the journey duration and arrival times for each individual passenger.

The new service will be fully financed by MOIA and use the company’s own vehicles and drivers.  The project is the result of a strategic partnership that the Free and Hanseatic City of Hamburg entered into with the Volkswagen Group of last year. The two partners will work on innovative solutions for three years in order to make the city’s traffic cleaner, safer and more efficient, with the aim of making Hamburg a model city for urban mobility concepts.

Related Content

  • SkedGo hopes for Japan MaaS appeal
    August 5, 2022
    MaaS and DRT proof of concept in city of Nōgata also involves Shotl and CTC
    Read More
  • UK project demonstrates vehicle remote operation and autonomy for disabled drivers
    January 4, 2017
    The UK’s first demonstration of a remotely-operated autonomous vehicle service for people with reduced mobility has been successfully completed as part of the GATEway project (Greenwich Automated Transport Environment), led by TRL. Taking place at the InterContinental Hotel in the Royal Borough of Greenwich and completed using an autonomous-enabled Toyota Prius, the demonstration marked the end of a fortnight of testing in which GATEway partners Gobotix and O2 were able to successfully demonstrate remote
    Read More
  • Intelematics JV to deliver connected car services to Europe
    January 11, 2016
    Following its recent expansion in the US, Australia-based Intelematics has entered into a joint venture with roadside assistance clubs the AA in the UK, ANWB in the Netherlands and ÖAMTC, the Austrian club, to establish Intelematics Europe and deliver new connected car services to the European market. The partnership between Intelematics and three of Europe’s largest motoring clubs will focus on the development of connected car services for the clubs and vehicle manufacturers – from information and ente
    Read More
  • Public transit is weapon in US congestion war
    December 3, 2018
    Public transit is a huge component of US transportation, insists Mary Scott Nabers, CEO of Strategic Partnerships – and infrastructure upgrades have the potential to create thousands of jobs When it comes to public transportation, the US lags far behind other countries. Governments in Europe, Asia and Canada invest heavily in public transportation because it is viewed as an essential public good. The US government, however, views public transit a little differently and funding has been inadequate for d
    Read More

Highlighted Content