mPOS and iBeacons spell the future for connected shopping

Shoppers have never used as many high-tech, electronic devices as they do today. While browsing in a shop, customers can also browse the internet for pricing information on their purchases. Technology can deliver a better shopping experience than ever before. Speakers such as Laetitia Gazel Anthoine, CEO of Connecthings, will examine how ‘mobile coupons’ helped steer people to McDonald’s stores in Barcelona.
November 3, 2014 Read time: 1 min

Shoppers have never used as many high-tech, electronic devices as they do today. While browsing in a shop, customers can also browse the internet for pricing information on their purchases. Technology can deliver a better shopping experience than ever before. Speakers such as Laetitia Gazel Anthoine, CEO of Connecthings, will examine how ‘mobile coupons’ helped steer people to McDonald’s stores in Barcelona. And JJ Kieley, global head of network commercialization for American Express, will give details of the latest retail trends including a ‘Snapshot of the Modern Shopper’ that looks at multiple screens affecting the purchase behaviour of consumers across 12 countries.

mPOS & iBeacons: Always more Innovation for Connected Commerce’,
9:30 - 17:00, Room 1

Related Content

  • A natural fit
    May 18, 2012
    Xerox Chairman and CEO Ursula Burns will deliver the keynote address at today’s opening plenary in Fort Washington. Two years after leading the company’s $6.4Bn acquisition of ACS, Burns provides some insights into Xerox’s expanding role in the transportation sector.
    Read More
  • The 'C' word - confidence - may be holding back EV investment
    October 22, 2018
    Confidence. A little word with big implications. For example, electric vehicles (EVs) are coming in big numbers. We all know this. Falling battery costs and increasing environmental concerns are pushing the industry towards a tipping point. Figures from the latest Bloomberg New Energy Finance report suggest that there will be 30 million electric cars in the world by 2030, and that China will account for half this number before then. EVs are, governments and urban authorities tell us, A Good Thing: fewer
    Read More
  • CreditCall unveils new EMV and mPOS solutions at CARTES 2013
    November 19, 2013
    In the US from October 2015, any merchant who has not completed migration to EMV-certified chipcard payment will have to carry the cost of any fraudulent transaction that it attempts to process. At CARTES 2013, and in order to help merchants de-risk and meet what is generally held to be an aggressive in-service deadline for change at a national level, multi-channel payment gateway specialist CreditCall is launching ChipDNA. This is a unique bundle, available to acquirers, processors and VARs, which d
    Read More
  • Progress towards a pan-European cooperative infrastructure
    July 17, 2012
    Kallistratos Dionelis, General Secretary of ASECAP, makes the case for a lightly regulated, staged progression towards a pan-European cooperative infrastructure environment, the achievement of which should look to engender cooperation between the public and private sectors. Such an approach, he says, is the only real path to success.
    Read More

Highlighted Content