mPOS and iBeacons spell the future for connected shopping

Shoppers have never used as many high-tech, electronic devices as they do today. While browsing in a shop, customers can also browse the internet for pricing information on their purchases. Technology can deliver a better shopping experience than ever before. Speakers such as Laetitia Gazel Anthoine, CEO of Connecthings, will examine how ‘mobile coupons’ helped steer people to McDonald’s stores in Barcelona.
November 3, 2014 Read time: 1 min

Shoppers have never used as many high-tech, electronic devices as they do today. While browsing in a shop, customers can also browse the internet for pricing information on their purchases. Technology can deliver a better shopping experience than ever before. Speakers such as Laetitia Gazel Anthoine, CEO of Connecthings, will examine how ‘mobile coupons’ helped steer people to McDonald’s stores in Barcelona. And JJ Kieley, global head of network commercialization for American Express, will give details of the latest retail trends including a ‘Snapshot of the Modern Shopper’ that looks at multiple screens affecting the purchase behaviour of consumers across 12 countries.

mPOS & iBeacons: Always more Innovation for Connected Commerce’,
9:30 - 17:00, Room 1

Related Content

  • Xerox makes transportation simple
    May 16, 2012
    To many, Xerox is nothing more than the ‘copy company’. For those who know better, they are now the largest provider of transportation services to governments around the world. Xerox is appearing in all sorts of unexpected places after their acquisition of Affiliated Computer Services (ACS) in 2010 and dropping the ACS name earlier this year. To help establish the company as a key player in the intelligent transportation world, Xerox chairman and CEO Ursula Burns will be the featured speaker at the 2012 ITS
    Read More
  • Eurosmart and Orange set the tone for CARTES Opening Summit
    October 28, 2014
    Industry leaders will explore the macro trends behind tomorrow’s innovations in the payment, identification and mobility ecosystems during the prestigious Opening Summit, which will launch CARTES SECURE CONNEXIONS
    Read More
  • Managing congestion, better information changes perceptions
    January 31, 2012
    Kapsch's Dietrich Leihs talks about the true fundamentals of urban pricing. In some Italian and German towns and cities, the solution to congestion is an outright ban on certain types of vehicles. As far as Dietrich Leihs is concerned, any attempt to sweeten the pill that is congestion charging is only ever going to be a partial success at best.
    Read More
  • Jim Zemlin spells out the Linux links to ‘The Infrastructure of Things’
    June 14, 2016
    Jim Zemlin, executive director of The Linux Foundation, will take center stage at ITS America 2016 San Jose on Tuesday, June 14, 2016, at 10:00 am as the keynote speaker for today’s theme: “The Infrastructure of Things.” We’re thrilled Jim will be sharing his vision of how open source collaboration initiatives will drive the future of intelligent transportation,” said Regina Hopper, president and CEO of the ITS America.
    Read More

Highlighted Content