mPOS and iBeacons spell the future for connected shopping

Shoppers have never used as many high-tech, electronic devices as they do today. While browsing in a shop, customers can also browse the internet for pricing information on their purchases. Technology can deliver a better shopping experience than ever before. Speakers such as Laetitia Gazel Anthoine, CEO of Connecthings, will examine how ‘mobile coupons’ helped steer people to McDonald’s stores in Barcelona.
November 3, 2014 Read time: 1 min

Shoppers have never used as many high-tech, electronic devices as they do today. While browsing in a shop, customers can also browse the internet for pricing information on their purchases. Technology can deliver a better shopping experience than ever before. Speakers such as Laetitia Gazel Anthoine, CEO of Connecthings, will examine how ‘mobile coupons’ helped steer people to McDonald’s stores in Barcelona. And JJ Kieley, global head of network commercialization for American Express, will give details of the latest retail trends including a ‘Snapshot of the Modern Shopper’ that looks at multiple screens affecting the purchase behaviour of consumers across 12 countries.

mPOS & iBeacons: Always more Innovation for Connected Commerce’,
9:30 - 17:00, Room 1

Related Content

  • December 5, 2018
    MaaS will be adopted quicker in Europe than in the US: here’s why
    A new report suggests that MaaS will be implemented more quickly in Europe than in the US – but why should this be? Ben Spencer examines the arguments
    Read More
  • July 17, 2012
    New technologies enable increased collaboration, cooperation
    The continued expansion of IP camera networks increases the availability of useful information. At the same time, the opportunity exists to increase inter-agency collaboration. This makes information management all the more necessary in the control room environment. But the transportation sector could do a lot to help itself by gaining a better idea up front of what and how it wants to do things, says Electrosonic's Karl Johnson.
    Read More
  • August 26, 2016
    Vaisala: Weather data is vital for connected vehicles
    Vaisala’s Dr Kevin Petty explains why the weather will continue to play a big part in road safety and traffic management in the smart cities of the future. The world is becoming increasingly connected. Thanks to advances in information and communications technology, the cities we live in are becoming ‘smart’, with everything from education to law enforcement managed by integrated tech solutions in a bid to improve quality of life.
    Read More
  • July 19, 2012
    Digital Light Processing transforms travel information
    David Crawford investigates the potential of new projection technology. Fifty years on from its invention of the microchip, US company Texas Instruments (TI) has compressed the technology into a surface area of just 4.3mm. As such, it forms the heart of a new Pico Digital Light Processing (DLP) system that is set to transform travel information delivery for millions of users on the move - by making it projectable.
    Read More

Highlighted Content