Skip to main content

MaaS Market London: year one update from Whim West Midlands

Almost a year after it came into operation, Transport for West Midlands’ head of smart travel, Chris Lane, will update delegates at the MaaS Market Conference (London 20 and 21 March) on how the Whim West Midlands pilot scheme is working in practice. Introduced in conjunction with MaaS Global, Whim West Midlands is the UK’s first Mobility as a Service platform to go live to the general public and combines public transport (bus and tram) with on-demand taxis and bike sharing. The initial Pay-As-You-Go se
February 20, 2019 Read time: 2 mins
Almost a year after it came into operation, Transport for West Midlands’ head of smart travel, Chris Lane, will update delegates at the 8545 MaaS Market Conference (London 20 and 21 March) on how the 8727 Whim West Midlands pilot scheme is working in practice.


Introduced in conjunction with MaaS Global, Whim West Midlands is the UK’s first Mobility as a Service platform to go live to the general public and combines public transport (bus and tram) with on-demand taxis and bike sharing. The initial Pay-As-You-Go service is to be complemented by monthly plan option aimed at regular bus users who also take the occasional taxi.

Lane will present one of the conference’s five Mobility as a Service case studies while other sessions will provide information for local authorities and transport operators on progressing MaaS in their area and the likely winners and losers in the new transport landscape.    

MaaS Market 2019 will take place at the Inmarsat Conference Centre in London on 20 and 21 March. For full details of the programme, and to book tickets, go to %$Linker: 2 External <?xml version="1.0" encoding="utf-16"?><dictionary /> 0 0 0 link-external www.maas-market.com false https://www.maas-market.com/ false false%>.

For more information on companies in this article

Related Content

  • Ertico reveals new ITS event for 2020 in Russia
    September 17, 2019
    Ertico – ITS Europe has announced it is to hold the first-ever Central Eastern European Congress next year. Hosted by the city of Kazan, in south-west Russia, the event will focus on cooperation with Russia, the Commonwealth of Independent States (which comprises a number of countries formed after the break-up of the Soviet Union) and Central Eastern countries, says Ertico. It will take place in Kazan, Tatarstan on 21-24 September 2020 and there is a preview of the event in the city next month, on 3-4 Oct
  • Lyft updates app to boost two-wheeled travel
    October 2, 2019
    Lyft is tweaking its app in a bid to make it easier for users to switch between different modes of travel - including scooters, bikes, public transit and car rentals. The ride-share firm has added shared bikes and scooters to its app over the past year and says more people are opting for its ‘greenest ride options’. The app displays mobility options in a city and Lyft says it helps users find the safest routes for bikes and scooters. The app will also allow users to compare the time and cost acro
  • MaaS to replace 2.3bn annual car journeys by 2023, says Juniper
    October 1, 2018
    Mobility as a Service (MaaS) platforms will replace over 2.3 billion urban private car journeys by 2023, according to new research. This compares with 17.6 million globally in 2018. According to the study from Juniper Research, western Europe will account for 83% of global MaaS trips in 2023. Mobility-as-a-Service: Emerging Opportunities, Vendor Strategies & Market Forecasts 2018-2023 says Helsinki, Finland, will lead MaaS implementation, followed by Stockholm, Sweden and Vienna, Austria.
  • Bristol advances towards 2050 emissions target
    August 6, 2018
    Bristol City Council will install 120 electric vehicle (EV) charge points and convert part of its fleet to electric in a bid to become carbon neutral by 2050. The UK council also intends to transition at least 10% of its vehicles to electric by 2021. The scheme will take place across the West of England and is being funded by £2m grant provided by the Office of Low Emission Vehicles (OLEV) through the Go Ultra Low West project. Go Ultra Low West’s stated aim is to provide the infrastructure and enviro