MaaS Market London: rising tide won’t lift all transport providers

In his keynote address to the second day of ITS International’s MaaS Market Conference (London, 20-21 March), connected vehicle expert Frederic Bruneteau will consider ‘The harsh reality of urban mobility: Winners and losers in the MaaS value chain’. The founder and managing director of Ptolemus Consulting, Bruneteau will argue that while Mobility as a Service (MaaS) may replace 2.3 billion car journeys by 2023, not all service providers will benefit – evidence of which is becoming increasingly apparent.
January 30, 2019 Read time: 2 mins

In his keynote address to the second day of 1846 ITS International’s 8545 MaaS Market Conference (London, 20-21 March), connected vehicle expert Frederic Bruneteau will consider ‘The harsh reality of urban mobility: Winners and losers in the MaaS value chain’. The founder and managing director of 8294 Ptolemus Consulting, Bruneteau will argue that while Mobility as a Service (MaaS) may replace 2.3 billion car journeys by 2023, not all service providers will benefit – evidence of which is becoming increasingly apparent.

With the MaaS app showing travellers all available travel options for every trip, participating transport providers get visibility to a large pool of potential new customers. However, customer loyalty diminishes and means the difference between winning and losing could come down to minor oversights, sub-optimal services or poor timetabling.

Dr Artur Mausbach from the Royal College of Art will expand on this view as he examines how this changing face of transport is influenced by, and impacts on, the design of vehicles, stations, bus stops and modal interchanges. And in an unusual theme for a transport conference, 378 Cubic’s Andy Taylor will consider the importance of trust in the shared mobility services that are becoming commonplace in urban areas.

Many more vital aspects of MaaS will be examined and debated during the conference. For more details and to book tickets, go to %$Linker: 2 External <?xml version="1.0" encoding="utf-16"?><dictionary /> 0 0 0 link-external www.maas-market.com false https://www.maas-market.com/ false false%>

Related Content

  • March 1, 2019
    MaaS Market London takes practical view of MaaS technology
    Practical applications of new and developing technologies in the transport sector will dominate the agenda at the fourth MaaS Market conference taking place in London on March 20-21. City authorities, transport operators and senior tech industry presenters will discuss their direct experience of participating in Mobility as a Service (MaaS) projects while addressing issues such as data exchange, payment systems, interoperability and political accountability. These will include Lauri Suokannas of Taksi
    Read More
  • January 4, 2018
    Two weeks left to purchase early bird tickets for MaaS Market, London
    Delegates have until 19 January to take advantage of the discounted £325 ($240) Early Bird tickets for ITS International‘s second MaaS Market – Concept to Delivery conference in London on 20 and 21 February. This year’s event will focus on the progress and obstacles faced by MaaS projects across Europe and will consist of presentations from Portugal, Stockholm, Gothenburg and Hamburg plus Birmingham, Manchester and Dundee from the UK. The programme will cover the political and regulatory implications,
    Read More
  • April 24, 2018
    Technology ‘can challenge car ownership’, Whim’s Hietanen will tell conference
    Technology now provides transport operators and authorities with an opportunity to compete with car ownership in the minds of consumers, Mobility as a Service (MaaS) inventor Sampo Hietanen will tell the forthcoming MaaS Market Conference in Atlanta. “Cities worldwide are facing increasing congestion and pollution, putting additional pressure on their transport systems. Technology now has the potential to change the way people travel and MaaS brings all travel options together in one seamless on-demand
    Read More
  • January 9, 2018
    MaaS Market Conference examines transportation’s new options
    Second MaaS Market conference highlights pilots and fledgling services from around the world. That a revolution in the provision of transport services is underway is no longer in doubt. The only uncertainties are the precise form that revolution will take; who will be the winners and losers; and how long it will be before it takes root. Driven by passionate advocates of Mobility as a Service or – MaaS – a wide range of projects and different approaches are being developed worldwide. It is that move from
    Read More

Highlighted Content