Skip to main content

Look to the future of transportation with Xerox at ITSA 2016

Transportation of the future could include driverless cars, high-speed rail, or even flying cars. But as Xerox points out, what is clear is that today’s mobility is akin to the Wild West – everyone is staking their claims around the globe, and the government is trying to figure out its role.
June 3, 2016 Read time: 2 mins

Transportation of the future could include driverless cars, high-speed rail, or even flying cars. But as 4186 Xerox points out, what is clear is that today’s mobility is akin to the Wild West – everyone is staking their claims around the globe, and the government is trying to figure out its role.

Xerox believes that the network that’s built should be developed with four guiding principles in mind. Firstly, be open. Think about how the data exchange will benefit both public and private sectors. With an open data platform, app developers and startups can create the next best way to get around.

Secondly, be driven by demand. Demand is always higher than supply no matter what mode of transportation we’re talking about.

Another key guiding principle is to be flexible. As Xerox points out, though we don’t know what mobility will look like in the future, we do know that the network needs to be flexible to respond to all innovations.

Finally, be regulated. Even though regulations can be overdone, our Wild West mobility today doesn’t mesh with our society or the need for a coordinated platform.

With the above in mind, the Xerox booth at ITS America 2016 San Jose will focus on re-envisioning mobility: it’s not entirely about transit or cars – it’s about building a platform that public and private providers can develop and flourish upon. As Xerox says, the cities that build those networks will have a distinct competitive advantage, and those that don’t, will be stuck in gridlock.

Related Content

  • October 14, 2016
    Xerox considers smarter city solutions
    Richard Harris from Xerox considers how to alleviate inner-city traffic congestion. Whether travelling for business or leisure, wasting unnecessary time during your journey is a common source of frustration. From dealing with congestion, hold-ups caused by broken down vehicles or crashes to roadworks and other types of delay, wasting time is almost guaranteed to make most people experience additional stress before they even get to where they want to go.
  • May 19, 2017
    Comprehensive communications combats tolling resistance
    Toll road operator must provide clear, comprehensive and consistent communications to user groups and the local community long before the facility opens. When new tolled highway infrastructure is about to go into service, the construction, management and finance specialists who brought it into being are about ready for a well-deserved celebration. But for the communications and outreach team responsible for building public support for the project – for bringing drivers to the road, and keeping partners and
  • April 26, 2023
    Marc Williams, Texas DoT: 'We need to end this streak of daily death'
    Texas DoT’s road safety campaign #EndTheStreakTX is part of a plan to reduce traffic deaths to zero in the Lone Star State by 2050. The agency’s executive director Marc Williams explains why it’s needed…
  • April 7, 2014
    America fires V2V starting gun
    Leo McCloskey, ITS America’s senior vice president for Technical Programs, talks to Jason Barnes about what the recent NHTSA ruling on light vehicle connectivity means for cooperative infrastructures in North America. In early February the US Department of Transportation’s (USDOT’s) National Highway Traffic Safety Administration (NHTSA) announced it had decided to start taking steps to enable Vehicle-to-Vehicle (V2V) communication technology for light vehicles. In so doing, the many safety-related applicati