Skip to main content

ITS market in the US to top $1.4 billion in 2010

IMS Research, which has just released a report that it says identifies the key market opportunities for ITS product development in each of the 50 individual states and major cities across the US, predicts states will spend a combined US$1.4 billion on ITS during 2010.
January 31, 2012 Read time: 2 mins

591 IMS Research, which has just released a report that it says identifies the key market opportunities for ITS product development in each of the 50 individual states and major cities across the US, predicts states will spend a combined US$1.4 billion on ITS during 2010.

While the largest statewide spends, and deployment of ITS, can be found in California and Florida, more interesting perhaps are the 26 states starting to deploy ITS on a larger scale, each budgeted to spend between $10-$100 million over the same period.

With such a large amount of spending, a more focused approach is required to unpick where major opportunities lie, according to report author and research director Paul Everett. “With a total spend of close to $170 million and more than 1,200 video surveillance cameras, and 400 digital message signs deployed on its major freeways, at first glance the state of Florida looks full of opportunity,” he says. “However, our research into individual counties showed that ITS in the state of Florida is in fact driven by seven major cities: Miami, Orlando, Jacksonville, Tampa, Fort Lauderdale, Naples and Fort Myers.”

The deployment of ITS across the US will be ongoing. Southern states currently lead the way in terms of deployment with close to 5,000 video surveillance cameras, 40,000 road sensors and 1,500 DMS in operation. However, according to IMS, when you relate deployment with penetration, what you actually find is often a different story. Despite having close to 5,000 video surveillance cameras deployed in the region, largest penetration is in fact in the North-East where 2,740 video cameras relate to a penetration of 4.9 per cent.

Everett continues, “When you take this regional data and look state by state, the information becomes even more intriguing. With 1,651 cameras deployed, the state of Texas is the largest in terms of an installed base. However, in terms of penetration, Texas is eclipsed by Utah where 669 cameras equate to a penetration of 17.4 per cent.”

For more information on companies in this article

Related Content

  • Walk | Don’t Walk – actually, just Don’t Walk
    March 17, 2025
    In 1925 a traffic ordinance was introduced in Los Angeles. The 100-year anniversary is significant because, transportation historian Peter Norton suggests, the law in effect set the blueprint for car-dependency across the US. Adam Hill asks him how…
  • Coup to expand e-scooter service in Europe
    March 5, 2019
    Coup is to deploy 1,500 electric scooters across Berlin, Paris and Madrid – expanding its overall fleet to 5,000. The company says the European cities will each receive 500 e-scooters to meet increased demand. From 1 April, users will have access to a pricing structure in Berlin of €0.21 euros per minute for a minimum rental time of 10 minutes. Dr. Bernd Schmaul, chief executive officer of Coup, says: “We are taking this step in response to feedback from our users. There is increasing demand for lower
  • Norwegian study finds electric cars 'pose environmental threat'
    October 5, 2012
    According to a study by the Norwegian University of Science and Technology, electric cars might pollute much more than petrol or diesel-powered cars. Researchers found greenhouse gas emissions rose dramatically if coal was used to produce the electricity. Electric car factories also emitted more toxic waste than conventional car factories, claims their report in the Journal of Industrial Energy. However, in some cases electric cars still made sense, the researchers said.
  • New driver study reveals Britain’s ten worst driving habits
    September 23, 2016
    According to a study by business driving expert, the Fuelcard Company, which questioned 1,000 drivers across the UK more than half of British drivers (52 per cent) have picked up some potentially dangerous driving habits. These include going too fast or too slow, texting while driving, using the phone or hands-free, eating or smoking at the wheel, driving too close to other vehicles, throwing rubbish out of the window, hogging the middle lane and checking phone notifications. Interestingly, more than